Zhejiang Webmaster Station: Focus on local, local localization to achieve a bit

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Whether it is grassroots or web site profitability, is a very real problem, not to make ends meet after all, if you want to do a long-term site, you must think of a good web site profit model. In Zhejiang Webmaster Group every day people discuss the mode of profit, a website only to go to the business of their own commercial routes, so that the development of the site can be long. No profit, web site development is unable to do. How to make a profit becomes very urgent. Now industry segmentation has become more and more prominent his advantages, the development trend of the Internet is toward localization, professional development, so the local site gradually become the focus of the future network, as a local webmaster site How to profit? Here, we invite to Zhejiang Webmaster Station webmaster Sunshine, we listen to his opinion. Maybe it will bring you some inspiration.

Zhejiang times Xiao Ke: Mr. Sunshine Hello, very early heard your story, you can bask in your income this month? Since it is a profitable local webmaster. Should not be stingy, we all want to hear your idea?

Sunshine: Profit is really not enough, profit thinking, in fact, I am still in step by step exploration. So far, with the help of webmaster friends, can only say that is a little harvest. Can not say that there are great achievements. Here I can only say walk in front, give everybody some reference. This month. Because of the impact of the economic crisis last year, our income has been affected, especially in the last large area of the net, many owners chose to quit, involving space services and other issues. Of course, the impact is one-sided. Our income is 2556.8 yuan this month. The income list below, the specific amount is not statistics.

1. Zhejiang Webmaster Station is the senior agent of Jiangxi AAAIDC and CLP Huatong, can sell not less than 10 spaces per month, each space can earn a 20-40 range. The equivalent of more than 300 yuan.

2. Zhejiang Webmaster Station has small offline activities every month, Hangzhou local IDC service providers will participate, according to the different needs of each period will have a title to sell, each title about 180 yuan, last month in China and the Western Digital, 59, such as a total of 8 service providers involved in activities about 800 yuan

3. The advertisement on the website above an advertisement position one month advertisement expense is 200 200*3=600

4. Website Construction Activities

5. The other main revenue is the agent sales site each station earn at least 100 yuan a month to sell a 10 or so no problem

Zhejiang times Xiao Ke: I saw you just listed the income list, found that a lot of is a divisor, why not determine it? Is there any other factor? Can you talk about it? I think this problem is a lot of local webmaster attention.

Sunshine: The difference between local and national websites is that national websites are either unprofitable or profitable. The national station is very general, he can not at a certain point, a certain area to do well, unless like A5 economic strength. I think the local site should be rooted in the local to play its unique advantages, so since it is the local station of course to be rooted in the place, focus on the local, service is the root of its survival. My list above does not write a specific amount, because the actual situation of each place is not the same, of course, we Zhejiang as a large Internet province, the number of Internet access to the top three, the number of websites has 1 million, its unique place, other places may be difficult. But also the same, the local webmaster station's goal is to serve the local webmaster, with the goal of a national webmaster some similar, but the service should be more intimate, he mixed with local characteristics, more in line with the taste of local stationmaster.

Zhejiang times Xiao Ke: Well, you said a lot, there is a word you talk about a lot, that is, localization, is the localization of the will be able to profit? I see a lot of local stationmaster, also have done well, as far as I know, they did not make money, what is the reason?

Sunshine: Localization This word is not the first time I put forward, I just a valet, hehe. It's just that I borrowed it. You just said the local stationmaster is not necessarily profitable, in fact this factor is a lot of, such as website operation Ah, promotion AH, activity planning ah and so on. Every factor should be taken into account, so I put forward in Zhejiang local webmaster to do stand not behind closed doors, to learn to go out, hiding in the corner to do the station, only dead. Local sites are best to have their own team, a person's ability is limited after all. I was in the process of doing Zhejiang Webmaster Station found that there are a lot of problems themselves a person pondering the old think not thoroughly, ask a friend immediately resolved. Here, we in Zhejiang Webmaster Station can go to today and Zhejiang Network Alliance Elder Brothers help not open. Flame, that's the truth.

Zhejiang times Xiao Ke: pull far, I'm sorry, I am curious more strong, you still talk about the local webmaster station profit strategy, said that can actually operate things, theoretical knowledge is more difficult to operate. I think most of the local webmaster station operators also want to learn something to operate.

Sunshine: OK, I'll simply talk about my list above. First of all, do stand to profit based on a certain popularity, such as a child, has not learned to walk let him run, must not run. If you run, you will fall. So the word profit is only for a certain flow of stations. We in Zhejiang Webmaster Station is in the global Alexa rankings into 300,000 before starting to consider the issue of profitability. Our traffic got up and then we pulled the first ad. Of course, some people will ask how the flow up, such a lot of articles, my proposal or content for the King, service in place on it, of course, need a period of accumulation. After your website traffic and popularity up, you can try to work with the space service providers to help them sell space in order to get some revenue from it. This is also the source of our first income. The second, is to hold activities, such as our Zhejiang Webmaster Station last time: Hurricane 2010 local webmaster met will come to more than 200 webmaster, which pulled a lot of sponsorship, our last sponsorship has not used up until now, the remaining money can be used to invest. Website advertising and website construction services and agent sales site, how to pull, here I will not repeat. In short, the local webmaster friends to your trust.

Zhejiang times Xiao Ke: Are there any other ideas you think can be profitable? Just list a few.

Sunshine: The idea of profit, thousands of people summed up a lot, but still see how you personally operate. I will list some possible useful points for your reference:

1, Government affairs, business. For example, investment, tourism services, economic and trade negotiations, project bidding, government behavior bidding, government sex procurement, news, information release.

2. Enterprise Service. Enterprise Yellow Pages, corporate web site production, enterprise product display promotion, new product introduction, evaluation and so on.

3. Information Intermediary service. Information Consulting Service local market information intermediary paid services and patents, technology, projects and other promotional information publicity.

4. Online games. Join the network game business

5, join the project or product. The use of their own media advantages, to join the country's National Webmaster Alliance units or other units of the project or products in the local promotion of sales.

6, the network value-added. Business domain name, corporate Web site production, corporate e-mail, virtual space business.

7, training services with the enterprise on the Internet and e-commerce knowledge of the thirst, all over the operation Center can open a variety of e-commerce training, can be directly profitable through training, and training of prospective customers.

8, online transactions, including online ordering, online auctions, paid information services.

Although the profit point seems to be a lot, but million statute, finally or that sentence, the profit model is only one, is the service, as long as the focus on the site through the local webmaster station for local users to provide better services to meet the needs, then, the profit point will be flexible, but also can be endless innovation.

Zhejiang times Xiao Ke: thanks to the Zhejiang Webmaster Station Sunshine Mr. Participation, I believe this conversation will give a lot of local webmaster station webmaster some help. This conversation with you will be published in the Zhejiang Times-it, thank you again for your participation.

Sunshine: Thank you. Happy cooperation, Goodbye!

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