ZS controversy: Evaluating the profit model of user transaction and optimizing profit model of SEO

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Website operating profit model is the webmaster on how to operate the site, arrange operations and determine the way to profit the basic guiding ideas, directly determine the direction of the development of the site and future profits. What kind of website operating profit model, that is, what kind of Web site operation profit strategy, "seek to set and then move", if we follow the operation of the Web site, it is easy to appear after the market saturation, instant loss of profitability. Based on their own, to seek suitable for their own website operating profit strategy, we should firmly adhere to. This article stands a row of key analysis under the user transaction profit model and SEO optimization profit model two major mainstream website operation profit thinking.

One, the user transaction profit pattern conforms to the website service to the user the idea, is the depth website essence operation profit pattern.

The foothold of the profit model of the user transaction is to satisfy the user's demand, to emphasize the service demand of the goods or service of the users, to satisfy the user's demand in the website, to realize the profit continuously, and to establish the strong user relationship and the user base of the website, and to gain the power of the User transactions include three important elements: first, the site itself directly provide goods or services, with the user transactions, and second, to help businesses promote goods or services, with the user transactions; third, the user to provide goods or services, with other users to deal with, such as the three aspects of the user transaction type, Are all we need to work hard to operate. User transactions are interactions between users who are linked to cash interests. In order to better operate user transactions, to achieve profitability, other user interaction, such as: activity interaction, question and answer interaction and topic interaction, we also need to actively build. The essence of the site is the high-speed transmission of various types of user information channels, focus on user interaction and user transactions, establish a strong user relationship, can more effectively promote users to create site value content and the delivery of various types of information users. The core idea of the profit model of the website transaction is: Actively promote user interaction, actively operate user transactions, establish a strong user relationship, realize the continuous profit of the website, promote users to create the value content of the website continuously, and realize the development of the website cycle.

Second, SEO optimization profit model is currently the dominant webmaster operators thinking of the mainstream website operating profit model.

SEO optimization is a way to optimize the site, is a way to promote the site, but also a way to profit from the site. However, because of its simple operation and a number of training institutions deified propaganda, making SEO optimization is currently the dominant webmaster operators thinking of the mainstream website operating profit model. Outside the chain of words, almost no webmaster do not know, about the chain and spider research, has become a technology and operational strength of the embodiment. Public and view, most of the webmaster since accepted SEO optimization, "Content for the king, outside the chain for the Emperor" thought, then immersed in the heart, the site services to the object: the user, far from the left behind the brain; from not seriously analyze the real needs of users, never according to user needs to provide value content, never to promote the exchange between users and users, Crazy hair outside the chain become stationmaster's main work; from morning to night, endless hair outside the chain, to the site collection and ranking of concern, so that stationmaster's body and mind are seriously destroyed; website operation has become a kind of miserable technical manual work. SEO optimization for the profit model, the owners need to convert the idea of the need to accept new ideas for profit, now Baidu long-term K station and down the right, so you have to change the original ideas. Perhaps from the concept of service to users, in-depth website the essence of the operation of the website, and actively promote user interaction and user transactions, more suitable for the future development of webmaster.

Third, the user trading profit model as the leading and SEO to optimize the profit model as the auxiliary is the best choice for webmaster.

User transaction profit mode is a user-oriented operation idea, is to meet the real needs of users operating thinking, is based on user interaction and user transactions as the core operating profit model. Adhere to the user trading profit model, we can in with the user's interaction and transaction process, reaping the happiness of human communication and goods or services trading profits. People are social, people have the need to communicate with people, stationmaster also has this kind of demand. Therefore, a firm grasp of user interaction and user transactions, not only to get the pleasure of operating the site, the establishment of a strong user relationship and user base, but also to achieve the continued profitability of the site, access to sustainable development of the site's power. SEO optimization Profit model is the topic of general discussion stationmaster, oneself from have search engine, become the mainstream profit model that dominate stationmaster thought. Now the internet has been to the "value for the road and user-king" era, pure outside the chain optimization, it is difficult to achieve the weight of the site to promote and get a good ranking. Based on the user, service users, but also become the inevitable choice of the vast number of seoer, homeopathy, we can grasp the pulse of the new era, to achieve profitability and development. In view of the current SEO optimization profit model, created countless outside the chain of workers and lead to the physical and mental exhaustion of the situation, adhere to the user trading profit model-oriented and SEO optimization profit model as the auxiliary, has become the best choice for webmaster.

The ultimate goal of the website operation is to realize profit, what kind of operation profit strategy or mode, on the one hand stationmaster's own actual combat and ponder result, on the other hand is the whole Internet big environment decides. Stationmaster not only needs to have the creativity of the fervor, but also need to have the ability of thinking, observation and judgment of the trial potential. Stand a row of Forum positive website profit new way, with stationmaster grow together. Based on the development of their own reality, to seek suitable for their own web site operating profit model, is always accompanied by the proposition of the webmaster.

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