Advantages of HTML5

Cross-platform:

In the multi-screen era, the developer's pain index is very high, everyone expects HTML5 to play the Savior. Multiple sets of code, different technical jobs, business logic synchronization, this is the process of torturing people. A bit like the early world of personal computers, every computer at that time had its own operating system and programming language, developers struggled to make different versions, in fact, the prevalence of DOS is also largely because the developers really do not have the energy to write programs to other computers. Cross-platform technology was largely aborted by performance problems in the early stages, but the hardware capabilities of the mid-and late-stage were enhanced, because cross-platform was really just needed.

Quick iterations:

　　Mobile Internet is a fast fish eat slow fish era, who meet the needs of users faster, who the cost of trial and error is lower, who has a huge advantage. Internet products are mostly free, and have network effect, the latter to rob users of the difficulty is very large. The use of native development, from recruitment, development, on-line all aspects of efficiency are more than one times more, and the more people involved, communication efficiency is often slow more than one times.

Continuous Delivery:

Many people have this experience, a native application on-line AppStore, suddenly there is a big bug, had to work overtime repair, and then quietly wait for 2 weeks or more of Apple audit, this 2 weeks by the user's smear drowned, the market a bad review, a large number of users lost. New applications are approved and the user has uninstalled. However, HTML5 does not have these problems, you can update them in real time and respond immediately to problems.

Significant drop costs:

　　Entrepreneurship financing is not easy, and how to spend more efficiently is important. If you use native-developed apps and competitors use HTML5 to develop apps that are no different, but your development costs are one-fold, I'm sure no investor would like to throw money at you.

Open Source ecosystem developed:

The HTML5 front end is an open positive feedback cycle ecosystem, where a large number of open source libraries can be used, and the development of applications becomes easier and more agile, which is also reflected in fast iterations and cost reductions. More importantly, however, this open positive feedback cycle ecosystem is more robust than the native ecosystem in the future.

Open Data exchange:

HTML is open code in the page, it does not need to specifically develop the SDK, as long as not confused, can interact with other applications data. Developers can make it easy for mobile search engines to retrieve their own data and more easily collaborate across applications to meet end-user needs.

Easier to promote and more prone to outbreaks:

Diversion entrance MORE: HTML5 application diversion is very easy, super app (such as Friends Circle), search engine, application market, browser, everywhere is HTML5 traffic entrance. The native app's traffic entry only applies to the market. Smart HTML5 developers will of course be playing around with a variety of traffic portals to gain a stronger edge.

Large flow: The former period of time friend Circle rage "Nerve cat", this game if put to AppStore, absolutely not so much traffic, super app brings traffic, far larger than the native application market. If the game is allowed to create shortcuts on the desktop, if the game follow-up upgrade to solve the continuing entertainment problem, future unthinkable.

　　High diversion efficiency: In addition to the entrance, large flow, high diversion efficiency can not be ignored, who know: Page tour and end travel to play the same ads, advertising changes the user's conversion rate, page tour far more than the end of the tour.

Advantages of HTML5