Cool thinking behind the hot spot app

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There is a saying in the line: The mobile internet has a lot of fire, takeout ordering app there is more fire. Known as the "Mouse Plus wheel" of the model of the order meal is popular among urban white-collar and student families. To the country's first ordering platform "hungry" for example, from May to October of the year, the daily order from 100,000 to 1 million, covering the city from 12 soared to nearly 200, mobile trading accounted for the ratio from 30% to 70%, visible mobile ordering increasingly popular.

And then recently some news point to the app is a wolf in sheep's clothing, meaning that the mouth of the food is the Black workshop operation, the origin of the news is a media reporter after investigations, found that many apps behind the nominal restaurant are some black workshop in operation, there is no business license, the environment is worrying, food bacteria exceeded the problem. So a stick killed the app ordering, or denied the online ordering. App ordering has been pushed from "million people" to "doubts" of the cusp. It's time to think about the reason for the app's Hot spot!

First of all, from the major food sites gradually fought and compete for mobile ordering this piece of private plots, visible app ordering is to adapt to the development of mobile Internet products. App ordering because it does not involve the store leasing, a variety of business licenses and other related issues, to entrepreneurs a good opportunity, but also should be genuine folk food or private dishes rise opportunity.

For consumers:

1, the choice is large. App ordering can be a nearby takeaway restaurant, private kitchen, unlicensed food and other clean sweep, a variety of new food, can be early adopters. For the fashion trend of the young people, more in line with their personality.

2, the price is reasonable, online ordering meal than the offline restaurant competition is much more intense. Businesses to rob the site to increase efforts to launch free lunch, the first single relief, all kinds of gifts take turns to send promotional activities, consumers can be more affordable.

3, convenient. As long as you have a smartphone, you can order it anywhere, anytime, and reach the designated location. Many booking apps Support Online payments, avoiding the hassle of finding change. The table finally do not have to leave a large stack of takeout orders, mobile phone communications recorded in the mess of the ordering phone can also be deleted.

Why is it best to seize the white collar and student family?

Meet the characteristics of white-collar work. Convenient. A normal white-collar noon on one hours of rest time, lunch time is the crowd meal rush hour, and do not say out of the elevator, to the restaurant to order meals, such as meal, eat and come back time, basically there is no time to rest. If you use the app to order meals, in addition to the work, the restaurant has started to prepare meals, usually at the meal point on time delivery. After eating a period of time can relax, why not.

Conform to the student family. Zhai. Deal. Or read a book, or play the Internet, or bother to go out. Absolute curtilage people must ' artifact '. Moreover, saving money on students is also a great temptation, the more software, the more fierce competition, the more cost-effective for students. There are not only subsidies can be taken, and some software and gifts, since the ordering software, the nearby restaurants, school canteens, the student family will go less.

Everything has two sides, not to mention the Internet, which is highly inclusive. It must be a mixed-up, needing only the discerning eye. There is no denying that some black workshop on the Internet to seize the opportunity to "excitement for the wave", we can not unworthy it.

Food safety is not a problem that can be solved by app ordering, so we should all know. Even a restaurant with a business license does not mean that there are no black workshops and no gutter oil. Hefei Once a beauty lawyer in order to prove the harm of waste oil to the human body, try to "poison", eat all over Hefei streets more than 400 restaurants, eat their own abruptly into a fat, also failed to explain any problems. People should eat or eat.

Why the ordering of app= Black workshop can arouse people's concern, the concept of borrowing here is invisible may not be clean. The fish you watch at the restaurant can be cooked and replaced by another one. Even if you look at the chef cooking, you can tell what ingredients he put in and which are the natural ingredients. In other words, app ordering itself is a willing to play, a willing to, want is that trend and fresh, the diagram is convenient and fast. The only way to really clean up is to do it yourself. It is also a relatively safe, because you may also buy sulfur ginger, poisonous garlic.

Shun mobile internet users, the Chang. The popularity of app ordering should be the best opportunity to rethink the reform of offline dining with old ideas. It is good for businesses to combine food products with safe hygiene and app-ordering. (New discoveries of science and Technology, Constantine/Wen)

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Cool thinking behind the hot spot app