Cool1 Dual Eco-Mobile products by: Business model change based on experience basis

650) this.width=650; "src=" http://zhuyi.blog.techweb.com.cn/files/2016/09/185542970.jpg "title=" 185542970 "width=" "height=" 451 "class=" AlignCenter size-full wp-image-1880 "style=" Border:0px;margin-left:auto;margin-right:auto; " />

With the Internet economy, social dividend and other topics becoming increasingly new business models today, the term "free" is the most frequently seen in the media end of the high-frequency vocabulary. In the face of "free" industry insight and the trend of business, many people have put forward a "free" trend will lead to a new industry, especially the "hardware free, value-added service charges" The idea of the most resounded. However, with the Internet in the Chinese market over the course of many years, the simple "free" as a gimmick pinned value-added services in the way of charging, and ultimately proved not suitable for the Chinese market. But in this process, by the exclusive creation of the "hardware negative benefits, ecological subsidies," the ecological model, but quietly become the replacement of free economic theory of the new business model, in its recent partnership with Cool launched COOL1 dual mobile phone body, the effect of this ecological model is most obvious.

Cool1 Dual is a new generation of ultra-low cost-effective mobile phones, which is priced at only about thousand yuan, regardless of hardware performance or system experience, there are many advantages of other mainstream flagship products. And for this new phone, its biggest advantage is to carry a new ecological concept of Le vision, so that ordinary users in the Lok E-commerce festival can be "0 yuan to buy" the way free access to the phone. It is this groundbreaking "0-dollar Purchase" strategy, making this cool1 dual eco-mobile phone in the refresh industry, but also inevitably to drive a new trend of the birth.

0 Yuan purchase new model, drive business to usher in a new change

Le Vision co-launched this mobile phone Cool1 dual eco-mobile phone, is the two in the business strategy of close cooperation products, both sides in the provision of content, ecological resources and patents, research and development, manufacturing and other content of the cooperation process, COOL1 dual eco-mobile phone good combination of the two areas of unique advantages. In addition to the product, the biggest innovation in the Cool1 dual eco-mobile phone is the slogan "0-dollar Purchase", which means that users can get the phone for free by purchasing the appropriate amount of money in the "919 E-commerce Festival" event. In the user's purchase process, the user invested a penny to get the product +cool1 dual eco-mobile phone's exclusive benefits, compared with other business models, COOL1 dual eco-mobile phones in both strength and mode innovation has unparalleled innovation and advantages.

This is because Cool1 dual eco-mobile phones rely on both the music and the cool side of the resources, in terms of cost to get the maximum reduction, so that consumers can give feedback a price beyond the imagination. In addition, Le Vision in the content, cool in the patent and research and development advantages, also make this cool1 dual eco-mobile phone carrying potential business value in the market, will be expected to usher in potential growth space. From the current situation, cool1 dual ecological mobile phone 0 yuan purchase of the thinking, is the music vision of the ecological model in the anti-specific embodiment-the hardware itself can be negative, but the user value of hardware load will produce greater value.

And for the industry, COOL1 dual eco-Mobile phone of this 0-yuan purchase model also has the influence of not underestimated.

On the one hand, Cool1 dual eco-Mobile 0 yuan purchase of the way will undoubtedly cause a huge impact on other enterprises in the industry, some do not have the competitive strength and development prospects of mobile phone companies may face the risk of failure, on the other hand, Cool1 dual eco-mobile phone set off the "free" wave, The implication is that the current Internet trend is ushering in an era of integration and ecological relevance – a business model that relies solely on personal practice is ending, and the idea of combining all elements to create a super-ecological model, or more likely to become a mainstream business model in the future. In this article, Cool1 dual eco-mobile phone from the strong resource level of the integration of Le Vision and cool, through the integration of both hardware and software advantages to create the ultimate user experience, so once the launch of the campaign to win the beautiful applause, is also stating that its value is being recognized by the industry and users.

Eco-Mobile phone re-set product standards, the reverse value of the increasingly prominent

Cool1 Dual's new business model, with its long-term strategy and the ultimate demand for consumer experience, has proved to be a viable measure, and some mobile phone brands are also thinking of following up and emulating this new business model. However, from the current development of the industry, in addition to the Le Vision and cool itself in the ecological model has a unique advantage, the two can be cool1 dual eco-mobile phone to give consumers the most Whaley product value, which is the basis for the success of this eco-mobile phone, At the same time is effective to open up and follow-up imitation of the main gap between enterprises.

This is due to the Cool1 dual eco-mobile phones and music vision in the content, IP and other areas of the advantages of resources have a direct relationship-users in the Cool1 dual eco-mobile phone can seamlessly experience the content of music vision, while in mobile phone products, users can enjoy the same time cool in the development of solid technology, The multiple benefits of patents and quality assurance, these resources and Whaley support measures, are fundamentally protecting the Cool1 dual eco-mobile industry barriers. Other mobile brands that are only closer and imitated, either lack hardware and resource support (patents, research and development, production, etc.), or have nothing in their content, and therefore cannot really build the ultimate experience that users expect most.

But the combination of the resources and advantages of the two sides makes the elements of these different areas become chemically reactive through the Lego ecosystem, ultimately creating a product that has both advantages for the user. In this process, these different areas of factors fused together and polished a new product of the birth process, that is already a "re-creation" mode, this model as a typical "chemical reaction" mode, fundamentally safeguard the Subversion mode brought about by the product innovation.

One of the new attempts to buy members to send cool1 dual eco-mobile phones is another innovative way of selling hardware. Compared with other traditional business models, buy members to send cool1 dual eco-mobile phone model directly promoted the "Hardware negative benefit, ecological subsidy" the process of this strategy. According to the theory of the marginal effect of the Internet economy, the greater the number of users, the lower the cost of sharing, so cool1 dual eco-mobile phone in such a mode to choose 0 yuan to purchase the model, also shows that Le Vision is the largest Whaley and equity feedback to the user. In the future, with the further expansion of the user-size base, the value of this ecological counter-effect will undoubtedly be changed greatly.

Link Ecology: Artisan Spirit-driven products welcome to the disruptive experience

After the Cool1 dual eco-mobile phone proves that the theory of "hardware negative profit and ecological subsidy" is a viable business model, more and more brands are beginning to follow and follow the pace of the music vision. But in these followers, it is simply to see the Cool1 dual ecological mobile phone theoretical thinking, not from the bone marrow to understand the intrinsic value of Cool1 dual ecological mobile phone. For example, in the pursuit of products, most of the followers did not realize that Cool1 dual eco-mobile phone product pursuit and excellence spirit, but also to build a music vision ecosystem is another important element.

As a thousand-yuan machine, cool1 dual eco-Mobile phone selection of hardware configuration and production technology are called the industry's top, while in the integration of cool technology, supply chain and other advantages of the foundation to grafting the music vision content and ecological resources, this eco-mobile phone has a multi-dimensional value has made the industry other players incomparable. This multi-dimensional product pursuit and experience requirement is the most essential element to ensure consumer acceptance and acceptance-in fact, it is precisely because the product itself has an advantage in terms of experience, in order to enable consumers to recognize, and thus prove the success of ecological commerce.

Therefore, a new set of anti-ecological, not only rely on theoretical theory, but based on multi-dimensional comprehensive elements.

Cool1 Dual eco-mobile phone pursuit of product experience, cost-effective, technology and other multidimensional elements of the form, but also reflects a product should be the basic attitude, at this level, the combination of Le vision and cool not only for the Cool1 dual ecological mobile success laid the foundation, but also to promote industry trends and development pace, Provides a clear and visible success story. Especially for users, this business model brings the ultimate experience, it should be the value of the multidimensional elements brought about by the embodiment.

Finish

Zhu Yi, science and technology from the media, well-known opinion leaders.
: Izhuyi qq:87108198
Public Number: Zhuyiweixin/cnitnews

Copyright Note: in the name of the label and the source of the circumstances, welcome to reprint this article and no payment of remuneration, nor need to obtain my consent, but remember to label the author's name and source.

Cool1 Dual Eco-Mobile products by: Business model change based on experience basis