Believe that a lot of webmaster friends have encountered the site Baidu snapshot back or stagnant situation, what is the cause of it? Below I summarize 10 common factors, if your site is now normal appearance of this phenomenon, then you can look at the following several reasons, and make corresponding amendments.
1, the website content is not updated for a long time
Many websites, especially the company's website for a long time in the unattended state, the content of the site even half a year is not updated once, like this site, the number of spider crawling will slowly reduce, or even do not crawl, resulting in the site Baidu snapshot back or not update.
2, the website title changes frequently
In particular, some novice webmaster, in their own search engine spiders relatively lack of the site, in the learning process found their title is not very in line with the search engine optimization times to modify, so easy to lead to Baidu snapshot back or not update.
3, the site template, structure changes too large
Many web site programs have beautiful templates, but when you do site optimization, it is best to confirm a better set of templates are not easily modified. Like modifying the structure of the site, themes and so on can easily lead to the site down the right or be K.
4, the website is not stable
Site is often hacked, the site server often out of trouble, the site is linked to the horse will directly affect the stability of the site, if the long-term occurrence of this situation will lead to Baidu snapshot back or long-term not updated phenomenon. It is necessary to purchase a secure and reliable space construction site.
5. Low content Quality
Some sites are collected content, webmaster in order to map a convenient use of some collection tools for a large number of daily collection, or some pseudo-original work, resulting in the content is not readable, affecting the user experience, will lead to Baidu snapshot back or not update.
6, the outside chain is small
Many webmasters neglect the role of the chain, some simply do not do outside the chain, as the only way to external optimization of the site, the use of the site ranking is very helpful, the construction of a number of high-quality outside the chain is the webmaster must work.
7, outside the chain cheat
This situation from the Webmaster external chain of understanding errors, that the number of the better, the use of a number of mass work mass outside the chain, even high-quality outside the chain, but also need to have a degree, not the more the better, to maintain stable frequency update, otherwise it will lead to Baidu snapshot back or not update phenomenon.
8. Low quality of external chain
The chain is the same as the content, not the more the better, to maintain the quality of the case of stable increase, high-quality external chain construction please refer to this article: "Deep understanding of high-quality web site outside the chain of knowledge"
9, link site caused by links
Links website If have been K or down right, also will affect our site. So in the exchange of friendship links must pay attention to quality issues.
10. Buy Black Chain
The industry has a lot of selling black chain service providers, this method belongs to Black hat, easy to be lowered the right to cause the snapshot or not update the phenomenon.
11. Transition optimization
Many webmasters anxious, always want to improve the site in a short period of weight ranking, the transition using some optimization method will lead to Baidu snapshot back or not update phenomenon.
12, Baidu's own problems
Baidu algorithm adjustment or data error, Baidu often appear this situation, a few days Baidu update snapshot can be normal.
How to keep Baidu snapshot updated daily?
Count website Baidu snapshot back or not update 12 kinds of reasons