Cross-border mobile internet charm deduction, hao123 regardless of the achievement of the next entry?

Source: Internet
Author: User

Using "hot" in order to describe the situation in the current mobile internet is not exaggerated, in the background, more and more enterprises are trying to meddle in this emerging field. Just, Buffett has a famous saying------"Only has the ebb tide, only then knows who is in the naked swimming", this famous saying also applies to the mobile Internet.     Because of the industry's "rules of the game" is also extremely harsh. For example, from the Internet more than 10 years of experience, the user portal has always been a "battleground." All the Internet companies that run the user portal have finally been successful. The mobile internet, which has the same genes as the traditional Internet, is no exception.

Of course, senior Internet companies have a deep understanding of this point, so they will start from the beginning to firmly grasp the user portal, to seek preemptive advantage. Take the veteran website navigation service quotient hao123 as an example. After a firm foothold in the PC, hao123 also increased the investment in the mobile side, trying to recreate a "hao123".     So can it replicate its myths and legends in the traditional internet world? First of all, from the functional perspective, hao123 has been freed from the simple service form, in addition to the main Web site navigation function. The Hao123 app also builds a strong competitive edge through diversified operations. The most intuitive point of this app is the "cross-border integration", which is heavily involved in the entertainment fields such as film and TV, reading and so on. In other words, users can watch movies directly in this app.     Download the app and don't go to other platforms to find resources. In fact, these segments are also the most important branch of mobile internet, and belong to the service that users rely on most. Considering that the mobile terminal is limited by the screen size, hao123 not only integrates the above cross-border resources. It is also presented to the user in a more rational and logical state. With a powerful entrance and a convenient platform. Hao123 will attract many other users.

   
Second, hao123 Android version in the user experience to achieve the humanization and technology, its operation is extremely simple, easy, human-computer interaction ability, especially the "suspended window" design unique artistic sense.     A good user experience is key to the success of the product and will drive hao123 into the forefront of the user portal. its third. Enriched with content, hao123 is committed to creating an "all-in-one" mobile Internet information platform that includes news information comparable to the portal site. And a huge amount of novel resources, video resources, app download resources, can aggregate such a wide range of content at the same time. Users will no longer have to rely on other news or fiction apps.
It is worth mentioning that. Hao123 in particular, the introduction of a "hao123" news, which is a very important one of the depth of the operation of the topic, with gossip, entertainment, funny as elements, through an illustrated way to create wonderful content. One issue per day. This not only improves user stickiness, but more importantly, as an integrated recent anecdote, there is no shortage of humorous, humorous news topics that are suitable for users to take advantage of fragmentation time. Therefore, the user activity of the plate is very high, the popularity of "bursting". Of course, in addition to this feature-specific topic, hao123 Similar topics are interesting graphs, positive energy and so on. Further enhance the platform's content competitiveness.

From the point of view of operation strategy and product strategy, hao123 not only to become the important entrance of mobile internet. And through a variety of content and services. Keep users on top of their platforms as much as possible. It can be said that this is a systematic and comprehensive "platform-based" strategy.

From the mobile phone Baidu, and other products of successful experience. This platform-based strategy makes it easier to build a competitive edge on the mobile side and is an extremely sensible and forward-looking strategy. (text/Wangyi see QQ:543415188) Public accounts: daily Internet News Welcome to the forefront of the daily Internet Information

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Cross-border mobile internet charm deduction, hao123 regardless of the achievement of the next entry?

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