2017 Web Design trends

The world of web design is always changing, there is no trend is unchanging. Designers always come up with something unique to keep the industry fresh. New trends are emerging every year, and some of the old trends fade or continue to flourish. Therefore, you have to keep up with the trend of design change and ensure your competitive advantage.

Industry leaders have predicted some of the trends in UI and UX over the past 2017 years. 2016 is a great year for web design, let's take a look at 2017 years of what is expected of the popular trend.

Take a look at this infographic--2017 trend outlook for Web design.

Responsive design for Age

Responsive design has been around for some time as a way to adapt to the size of different devices, but it is now necessary to design the content for the user's age.

Maybe you've seen some ads on the internet. Some advertising companies show different advertising content based on user interest. It is therefore not difficult to imagine that future site content will be based on the user's age to make the corresponding design changes.

By 2017, new metadata is expected to be designed with the following features that allow the site to be adapted to age:

• The navigation responds to the user, such as the novice, and the interface is designed to be easy to navigate.

• For older users, the font size will be larger.

• Depending on the age of the user, the color will also be changed, for example, for younger users, will use a brighter color, and for older users will use a softer color.

Mini Interactive (Micro mini interactions)

Micro-interactions are hot topics in the 2015, and they are a powerful and effective way to interact with websites. The term means making the task as simple as possible, as easy as clicking a button or liking it.

When we use Facebook or other social networking sites, we are experiencing a variety of micro-interactions, some of which are not even perceived by us.

As applications and services become more targeted, people will use mini-interactions more often, so many micro-interactions will be split into higher-level pieces. Micro-interaction is like focusing on someone on Twitter, and mini-interaction is a button on the user's avatar.

Increased number of personalized illustrations

The use of native images will fade away and replace them with more personalized hand-drawn illustrations. Personalized illustrations are undoubtedly more expensive and time-consuming, but businesses are willing to pay for them because they offer unique and higher recognition value.

Take a look at the following Web sites that have been personalized illustrations:

Interactive stories

Due to fierce competition, websites are looking for various ways to attract users, one of which is interactive storytelling. Basically, every page that a user browses is a story. Although it would be complicated, it would be worthwhile if done properly.

People want to know more about your products and services, it will become a unique and effective way to attract your users, such as the following website design:

Extension of the mobile-first method

Responsive design is no longer a new word, everyone is familiar with and will continue to 2016 years of trend.

More and more people are using mobile phones and tablets to surf the web, so designing your website in this way will become particularly important. If your site isn't yet responsive, it's time to take action. In addition, responsive design is considered to be one of the ranking factors on Google. Therefore, if your site does not adopt a responsive design, it will also affect Google search rankings.

Flat design fade out and semi-flat design popular

Since wins released Metro style, flat design has been popular, but it also has its own shortcomings. All sites look similar, and there are usability issues, such as buttons that don't have hover effects at all, leaving users unaware of where to click.

As a result, designers need to shift from flat design to semi-flat design, adding subtle shading and transition effects. Semi-flat design is a good choice due to better usability.

Increased parallax design

We are not unfamiliar with the term "parallax", which is an effect applied to the speed and motion of the background image. Therefore, when you scroll down certain elements at different speeds, the rest of the pages move with them.

As technology advances, we will see more and more Web sites with parallax effects. For example, the "The Boat" website has already used this effect to tell stories.

Full Screen background video

Video is one of the ways to quickly draw attention to your users. With the growing popularity of video, the background video of your home page will make it easier to articulate your product or service, such as the home page video of your Evernote.

With the increasing global Internet technology, we can certainly look forward to the universal use of full-screen video.

2017 Web Design trends