boom! Your gaming phone suddenly appears.

In the Android phone market many brands in the complex product line surrounded, many mobile phones in the sales will usually appear after the weakness of the situation, in the appointment, the sale of short supply, in a few months immediately after the start of sales weakness, until the next year with the release of a new generation, there will be a brief rejuvenation opportunity.

But the anti-concept of apple, because the product line is very concise, the sales cycle is much longer, in the sales will naturally increase. Of course, for the Android camp, the product line is not simple or not a manufacturer can decide, in fact, because of a large variety of manufacturers, there will be frequent product replacement. Today's top-of-the-mill flagship, perhaps a couple of weeks later, will be beaten by a more novel look, and in a month or two, vendors may be selling similar configurations at lower prices. In this way not only short sales cycle, but also make consumers in the new machine to hold a wait-and-see mentality, for the hardware ecosystem is not a good phenomenon.

But now a maker is beginning to break the spell-the glory of a few days ago at the launch of the new machine, the glory of the "old model", which was launched six months ago, V10 unveiled a new color shade blue and launched the "Hand Tour Challenger" program around the world.

From the previous flagship to today's sudden turn into a "game phone", Glory V10 is achieving self-growth as a representative of the extended sales cycle in the Android camp. To deduce the realization of this process can be divided into three steps.

How did the flagship model evolve into a game phone six months ago?

As a consumer hardware, glory V10 The first step in prolonging the consumption cycle naturally comes from the technology upgrade of the product itself. After Huawei launched the "Scary Technology" GPU Turbo, Glory V10 as one of the first models to carry the GPU turbo, and naturally had a better technical capability than ever before.

We have explained that the concept of the GPU Turbo technology is similar to that of a turbocharged car, which boosts the oxygen content by increasing the efficiency of air transport, further making the gasoline burn more rapidly. The GPU turbo is also tuned by Emui at the software level, greatly improving the efficiency of instruction transmission between the CPU and the GPU, thereby greatly improving the ability of the mobile phone to operate graphically.

The data on the Glory play shows that the efficiency of the graphics processing of the mobile phone after joining the GPU turbo increases 60%,SOC's power consumption by 30%. And Glory V10 equipped with the Kirin 970 and 6GB+64GB/128GB storage combination, in the hardware capabilities of the original strong. Today, the GPU turbo is better able to play its hardware, and it may not even be lost to other brands ' flagship models in terms of application performance.

and mobile phone graphics processing tasks are often the most dense place is the game, especially the recent popular chicken, pesticides and so on, are many people online large-scale 3D hand tour, at the same time, the number of mobile phone frames and delay conditions have a higher demand.

In this case, although the Android mobile phone camp is also introducing a transparent shell, telescopic camera and so on the new product wind direction, but the Glory V10 through the GPU Turbo's technical ability to enhance the performance of their own in the game this application scenario of the cost-effective, transformed from the previous flagship model into a game phone, The product sales cycle is extended during scene migration.

The possibility of communicating users: The starting point of the GPU turbo

In the recruitment of the global hand-play home, we can see that glory V10 is calling on gamers worldwide to "master challenges", a process that honors V10 the second step in extending the product sales cycle-communicating users.

If you know something about the glory of this brand, you will find that Glory has always been very focused on communicating with young groups in a face-to-head manner. Prior to the glorious sponsorship of a number of international extreme sports event Fise, held a non-electric concert glory "noise-making", sponsored overnight run activities and so on. It can be said that glory for extreme sports, folk, sports and so on youth pop cultural symbols have been closely followed, which is the glory of the brand is popular among young people.

The GPU Turbo is now a game-playing addition to the youth culture element of esports. and the esports element for the first time will honor the mobile phone products themselves and young people together, not as extreme sports from the brand to the product.

From the past few years, the popularity of the market, and then to KPL this mobile electric race, the heat, hand-tour for young people is not only entertainment, but also a new social way, play a game together as the young people "break the ice" the best way, while mobile esports stored in the sports spirit also represents the blood of young people.

Glory V10 directly with the evolution of product capabilities to close to their target groups, in the brand marketing can achieve a multiplier effect, the cultural symbols directly linked to the product itself, through the new definition of marketing to extend the product sales cycle.

And all of this is just a starting point for the GPU Turbo.

Seriously play the game, glory distance from the surface of the strongest game mobile phone still how far?

Why is it that global hand-play recruiting is a starting point for the GPU turbo? The reason is that the GPU turbo technology is very high growth, the future glory V10 more than the possibility of other game phones in the market, is the last step to extend the product sales cycle.

Game phone is recently a newer mobile phone category, take the black shark mobile phone, peripheral handle +8g large memory capacity + similar to the appearance of the palm-like texture of these elements are the most common standard game phones. But we all know that these elements are almost without barriers, peripheral handle and close to the palm of the appearance of the basic can rely on external devices and mobile phone shell products such as the realization, and the purpose of large memory is to heap hardware to improve the game running experience.

That is to say, we have discovered the category demand of the game handset, but have not yet established a clear category standard. Believe that the Glory V10 this "re-out of the lake", the purpose is to find standards and even become a standard.

The Glory play has been powered by the GPU Turbo, but it will take some time to launch it into a wide range. But the Glory V10 sold millions of units only two months into the market, and today the price of 2000 yuan is very competitive. Powered by the GPU Turbo, recruited from the Glory V10 existing users and potential users, you can launch a large number of mobile phone target users in a short time, through their experience with the GPU turbo technology, to get feedback to further improve the technical ability, optimize the game experience of the mobile phone.

In this large-scale player recruitment, the goal of glory is not just to sell a particular product, but to play the game carefully to discover new possibilities for product evolution. Perhaps the hands of the players will find the GPU turbo on the graphics computing power is not enough, may find that the phone touch screen operation is the biggest inconvenience, may find that the phone needs more battery capacity ...

These possibilities are a new opportunity for glory, to help glory in finding the next self-growth path for the product, and perhaps even to occupy the pinnacle of the new category of game phones.

After this three-step process, we can see that the Glory V10 has found new possibilities in terms of both sales capability and product strategy after the GPU turbo technology has joined. With the increasing number of software innovations such as the GPU Turbo, the Android camp is likely to form a trend of self-growth and self-evolution.

For Android users, from now on can start looking forward to waiting for their familiar phone to bring new surprises.

boom! Your gaming phone suddenly appears.