Build Station guide: Baidu think what kind of website has crawl and collect value 2012-06-20

Build Station guide: Baidu thinks what kind of website has crawl and collect value more2012-06-20

Baidu thinks what kind of website has crawl and collect value more? We briefly introduce the following aspects. In view of the technical secrecy and the differences in the operation of the website and other reasons, the following content is only for the webmaster reference, the specific inclusion strategy includes but not limited to the content described.

The first aspect: the website creates the high quality content, can provide the unique value for the user.

Baidu as a search engine, the ultimate goal is to meet the user's search needs, so the requirements of the site content to meet the needs of users, today the Internet is flooded with a large number of homogeneous content, in the same can meet user needs, if your site provides content is unique or has a certain unique value, Then Baidu will be more likely to include your website.

Warm tip: Baidu wants to include such a website:

• Web site to meet the needs of certain users

• The website information is rich, the webpage text can express clearly and accurately the content to convey.

• Have a certain originality or unique value.

On the contrary, many of the site content is "general or low-quality", and even some sites using deception to obtain a better collection or rankings, the following list some common situations, although it is not possible to enumerate the various situations. But please do not have the luck mentality, Baidu has the perfect technical support to discover and deal with these behaviors.

• Please do not create content for search engines.

Some websites are designed not to be considered from a user's perspective, but to defraud more traffic from search engines. such as submitting to the search engine one kind of content and display to the user another. These actions include, but are not limited to: adding hidden text or hidden links to Web pages, adding keywords that are not relevant to web content, deceptive jumps or redirects, making bridge pages specifically for search engines, and generating content for search engines using programs.

• Do not create multiple pages, subdomains, or domains that contain large amounts of duplicate content.

Baidu will try to include the provision of different information pages, if your site contains a large number of duplicate content, then search engine will reduce the same content of the collection, but also think that the content of the site to provide low value.

Of course, if the same content on the site is presented in different forms (such as a simple page of the forum, a printed page), you can use the robots.txt to prohibit spiders from crawling the form that the Web site does not want to show to the user, which also helps to conserve bandwidth.

• Please do not create a Web page that is fraudulent or has a virus, Trojan horse, or other harmful software installed.

• Be careful to join a program that does not produce or rarely produce original content, such as channel building, content Federation, etc. unless the website creates original content for the Content alliance.

The second aspect: the website provides the content obtains the user, the webmaster's approval and the support

If the content of a website is approved by the user and the webmaster, then it is also very worth to be included in Baidu. Baidu will analyze the real user's search behavior, access behavior, the relationship between the site and other comprehensive to a site recognition of the evaluation. But it is worth noting that this recognition must be based on the site to provide users with high-quality content on the basis of the real, effective. The following is only the relationship between the site as an example, to explain how Baidu views other webmasters on your site's endorsement: the usual link between the site can help Baidu to find your site, and improve the recognition of your site. Baidu will interpret the link from page A to page B as a poll of page A to page B. Voting on a Web page can reflect the "recognition" of the Web page itself, and help improve the "recognition" of other pages. The number, quality, and relevance of a link affects the calculation of the "approval degree".

However, please note that not all links can participate in the calculation of accreditation, only those natural links are valid. (Natural linking is formed during the dynamic generation of a network when other sites discover that your content is valuable and that it may be helpful to visitors.) ）

The best way to get other sites to create links to your site is to create unique and relevant content that can win popularity across the Internet. The more practical your content, the easier it is for other webmasters to discover that your content is valuable to their users, making it easier to link to your site. Before making a decision about whether or not to add a link, you should consider: does it really benefit visitors to my site?

However, some webmasters often make link exchanges regardless of link quality and link source, and simply establish link relationships for the sake of recognition, which can have a long-term impact on their sites.

Tips: Links that may adversely affect your site include, but are not limited to :

• Link to attempt to manipulate the "accreditation" calculation

• Links to banned websites, spam sites, or malignant links in the network

• Reciprocal links or link exchanges (such as "link to me, I will also link to you") too much

• Buy or sell a link to enhance your site's "approval degree"

Third aspect: The site has a good browsing experience

A website has a good browsing experience, then it is very useful for users, Baidu will also think that such a site is better included in the value. A good browsing experience refers to:

• The web site has a clear hierarchical structure.

Provides a site map and navigation to users that contain links to important parts of the site. So that users can clearly and simply browse the site, quickly find the information they want.

• The site has good performance: including browsing speed and compatibility.

Website speed can improve user satisfaction, but also improve the overall quality of the Web page (especially for users with slow Internet connection).

Ensure that the content of the site is displayed correctly in different browsers, preventing some users from accessing it properly.

• The site's ads do not interfere with the user's normal access.

Advertising is an important source of revenue for the site, the site contains ads is very reasonable phenomenon, but if too many ads will affect the user's browsing, or the site has too many irrelevant pop-up windows, window ads can be offensive to users.

Baidu's goal is to provide users with the most relevant search results and the best user experience, if the ads on the user experience caused harm, then this site is Baidu crawl need to reduce.

• Set permissions on the site reasonably.

Build Station guide: Baidu think what kind of website has crawl and collect value 2012-06-20