From the Tp-link to the Thunder snake, have been in the Bureau of the smart phone industry to what?

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"See him up Zhu Lou, see his feast guests, see his building collapsed", this sentence described inconstancy in fact, and the smartphone market more similar. Nokia's brilliance and decline, BlackBerry's strong and silent, Motorola's several times changed hands, Millet turned out and rise, the pace of Apple, the tenacious survival of the cottage manufacturers ... A variety of trends in the mobile phone manufacturers, like a myriad of ecological social sentiment picture.

And now, there are enterprises can't restrain to kill into the mobile phone industry--tp-link and Thunder Snake. They are not the traditional handset makers, but they are not baseless "laymen" – they have accumulated a lot of experience in the field of hardware. One is the router manufacturer, one is a well-known game peripheral brand, they have to play turn to play the smart phone What do you want to do?

Play the phone! TP–Link and snake into the phone industry

Many people are not unfamiliar with the Tp-link brand, because most of the routers used in the home are from this brand. Even the millet routers, polar routes and other new products, but still can not really shake tp-link in the Router Market Foundation. And its launch of the smartphone, perhaps you have not seen. In fact, as early as 2015 Tp-link on the creation of the independent operation of the mobile phone brand--neffos mobile phone brand, unfortunately has not been too much.

And with the help of a full screen of the tide, Tp-link again. From the online exposure, this is Tp-link launched a flagship mobile phone. 18:9 Proportion of full screen, rear double-shot, Qualcomm Snapdragon Dragon 835 chip, etc. are not absent. It seems that Tp-link is trying to do something big this time.

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And known as the "lamp Factory" of the Thunder Snake, has always been in the form of cool game peripheral products widely known, and even the purchase of snake products are considered to be "faith." The first smart phone launched by the Thunder Snake did not catch a full screen of the tuyere, still adhere to its own characteristics. Tough shape and the current "sleek" other phones have a clear distinction, and the screen has speakers, occupy a lot of space.

The screen is a big highlight, not only high resolution, and the highest refresh rate of 120Hz, which in the current mobile phone market is still unique. In addition, the smartphone is also equipped with the Qualcomm Snapdragon Dragon 835 chip, the configuration is not low.

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Not for the Tuyere, only features: to embark on a new road

Tp-link and thunder snakes focus on the current time node to release smartphones, in fact, based on their own advantages of consideration. Although the mobile phone market has long been a red sea, but there are still some opportunities. It is a new derivative in the field of hardware if it can be brought into the market and accepted by the targeted consumer groups.

For Tp-link, as the world's largest router manufacturer, it is in the confidence of a wide range of consumer groups. If you can transform the user base and brand awareness into your smartphone, it will allow Tp-link to span multiple hardware areas and ultimately enable multi-line development. Just for the moment, the ideal is beautiful, the reality is cruel. Tp-link in the mobile phone industry is too small, how to expand their visibility in the mobile phone sector will be the key to success.

But the Thunder snake and Tp-link different, originally the Thunder Snake is the minority choice, its launches the smart phone also targets the small crowd game enthusiast. Whether it is from a cool shape, or screen refresh rate, and so on, it is not very suitable for a wider range of consumer groups. More crucially, it is priced at $699, the same as the iphone 8. In addition to the "faith-based" enthusiasts of the Thunder snakes, others will not spend so much money to buy a new, non-certified freshman.

Mobile phone Market "is big", can live on OK

In fact, although the current smart phone market, although the competition is rather fierce, but its volume is particularly large, there are many can be used as a breakthrough "gap." In addition to the regular young groups, business groups, self-portraits and other groups, there are a number of game groups and other groups capable of targeted layout. As for the middle and low end of this division, in fact, is no longer suitable for the current smartphone market. Consumers, who are increasingly consuming, may change their spending habits for a mobile phone.

And this gives tp-link and thunder snakes the opportunity to find new routes that can be tailored to their different characteristics. In fact, whether it is the industry or the general consumer do not have to tp-link, thunder snakes and other manufacturers cold tearful, after all, if not in the mobile phone market "nuggets", they will "retreat." As long as they can survive in the mobile phone market, it proves that they are successful.

"The capacity is big" mobile phone market, the door has been open, see if you have the courage of the recent ... (New discoveries of science and Technology, Constantine/Wen)

From the Tp-link to the Thunder snake, have been in the Bureau of the smart phone industry to what?