How do I update valuable content for a website?

Website content editing and updating is a commonplace problem, for many webmasters, nothing more than the original and pseudo-original article. But the purpose of website optimization is not only to attract spiders, but also to guide the user's attention, so that these visitors can often visit our site, thus transforming into our customers. So from the site content optimization Point of view, we have to ensure that the content of high quality, but also to stand in the user's perspective to write articles, solve the actual problem of users, firmly grasp the user's heart.

1, create a valuable original inside

Will the site's original content be loved by search engines? This is not the case. Search engine algorithm in the continuous upgrade, now the search engine has been very intelligent, it can determine whether your content can solve the user's problem, as a valuable basis. So we in the process of updating the content of the site, always stand in the user's perspective to edit the article, only in order to make the content of the site more valuable, then naturally will be favored by the search engine. User feedback to the behavior will also let Baidu think users of the content of the site like, thereby giving the site a higher weight.

2, using the search engine to obtain internal

Site to create what kind of content, before doing a content to do a classification and planning. When you update your website, you can use the Search dropdown boxes of the major search engines to determine the content orientation that is appropriate for your site. Search engine display keywords are generally more popular, so we can put these keywords into the core keywords of our site content, and then through these core keywords search to get relative competition is not very fierce but the value is still very high long tail keywords, Then from these users often search keywords and long-tail keywords to go to edit content, it is certain that the content edited in this way must be the user's favorite content.

3. Website Content Update Skills

At the beginning of the site content, be sure to the content of the site simple introduction, that is, we usually write the text, the beginning of the outline, let the user through the introduction to simply understand the content of the site to express the theme. Graphic collocation is more popular with users, in fact, whether it is for any website, are very popular with users, because the form of graphic combination, can avoid the user's aesthetic fatigue, promote user reading sense. Anchor text interspersed, this is essential for site content optimization is a way.

Website content update to have certain regularity, can not be out of the notwith, more cannot two days. The whole article should be very smooth, reading is very high, then the user after reading this article will have a good impression on your site, so that more reading other website content, become a loyal user of the website. According to the site industry, the way to optimize the skills is not the same, so we look at the above-mentioned skills, but also more to observe some of their own relevant industry excellent website, learn the skills, use to their own website, make their website better upgrade.

How do I update valuable content for a website?