Miss the mobile market, how to be better tomorrow

Intel, the famous it giant, has repeatedly missed the mobile market in the field of mobile chips. However, Intel announced on September 26 that it would invest 9 billion yuan (about $1.5 billion) in the holding company that owns Spreadtrum's communications and Tridonic Dicko microelectronics under Violet, and that it would have a 20% per cent stake. Intel's aim is clear, the most important point is to take a stake in Chinese chip companies to expand the chip market share, to restore the missing mobile market regret.

The mobile internet market is not only the giants of the world, small and medium-sized enterprises to seek survival and development. In this exciting mobile frenzy, how many companies in the "potential" to jump in the sky, and how many because of indifference to be slapped on the beach? "Local tyrants" such as a loss or a setback, such as Intel can throw 1.5 billion dollars to "save oneself", and "no money without food" small and medium-sized enterprises with what to turn over the salted fish? In any case, mobile marketing can no longer be missed, because this is the market trend, the strong rush to go in the forefront.

Mobile Marketing The biggest weapon is not the app, this is a cliché, but many enterprises "heart and not action." The impact of mobile Internet, forcing enterprises to look for new direction of development, and mobile client is undoubtedly the biggest breach. As the most influential and explosive carrier, app is very important to the development of enterprise. Under the new economic background, enterprise-specific app is like a unique mobile business card, to attract users, improve the impact of the app and brand awareness, easy for the enterprise to obtain a huge amount of potential customer resources. Of course, whether it is to do marketing of the micro-League, do app development Lingyun platform, or the previous period of time Baidu launched the "direct number", are born in the mobile Tuyere, the future whether the formation of the app, the "three-pronged" mode is to be observed, but the most suitable way is the most effective.

Small and medium-sized enterprises into the mobile market has not been anything new, difficult, through the third-party intelligent platform can be deployed one-stop deployment of apps, HTML5, micro-site and other mobile marketing channels, for the overall strength of relatively weak SMEs, especially traditional enterprises, This is also the current launch of mobile app marketing the most direct and fast way. Such platforms are generally popular because of the absence of technical requirements, low thresholds, low input, and obvious results. The most important thing is that the app developer should create an app that satisfies both the enterprise and the user according to the nature and characteristics of the industry. In order to let the enterprise's products and services to impress people, so that the enterprise's brand deep in the hearts of users, platform developers also to the various industries in-depth research and analysis, according to different industry characteristics to determine the different app development programs, to create the most in line with the needs of the industry's applications, in creating a good user experience, More convenient for enterprises to carry out mobile internet marketing.

In the era of mobile economy, not only traditional enterprises, including traditional Internet enterprises, even the IT giants, must always be ready for transformation and self-subversion. This is an unprecedented open, free and challenging era, everyone, every enterprise, no matter how small, as long as eyes peeled seize the time, will find their own "three points field." The continuous innovator will be the leader in the development of the industry in self-subversion, and the missing is only a sigh for the beautiful bemoaned.

Miss the mobile market, how to be better tomorrow