NEW: 4G era how to use mobile phone for mobile app marketing?

The future era is the 4G era, new phone users of the search volume is not under the computer. So, how do we use mobile phones for marketing? Mobile Site bidding articles, how to write better? Mobile website to do the topic? Where is the optimization idea of mobile website? The system of the handset is different, on the different handset, the user experience degree is not the same. How do we achieve perfection? For these questions, the new Chen for you answer:

New Chen asked you: Do you usually like to play mobile phone? What kind of interest do you have on your cell phone? Different mobile phone will affect people's reading habits, so personally think that mobile search optimization stay in the SEO angle is just a layer? Apple, BlackBerry, different mobile phone users have different crowd distribution! So the optimization of mobile phone can not be perfect.

New Chen thought, since is the auction article, its own interest is to consume click, the article Main or guide!

1. Article quality
2. Article user tour behavior habits
3. Article type? Pure information? Questions and Answers?

So, the best is: easy to understand, straight to the topic, mobile phone users are hard to have perseverance in a small screen carefully looking for some text, so new Chen feel direct embodiment is the best way.

However, this is a need to test, such as: The topic generated user behavior consumption of new Chen blog think there are three kinds:

1. User only interested in thematic titles
2. Users are really interested in the topic content
3. Users interested in the portal of the topic

New Chen found, sometimes the topic is too jumbled, but affect the user reading process, can not find reasonable information. New Chen think is to do, just and PC is not the same, are aware of the PC subject to pictures and visual effects, and its picture loading and rich content is difficult to apply in the mobile phone, can be considered according to this angle to do simple, easy to understand, the most important thing is to grasp the user's psychological theme page, after all, the conversion of the topic

New Chen learned that the current mobile phone rank is the reference PC side. If the phone station is not configured on the PC side, the ranking on the phone will decrease. So, how many other sites have you solved? Now do mobile website more direct method is to use the Siteapp provided by Baidu to achieve. Now the PC-side has ranked the station tested on the mobile phone side most also have rankings, but the future can not be sure, the user experience and PC difference is too big, to now there is no professional description of how to optimize the mobile station, but to understand whether it is PC or mobile station, user experience is the most important, as for the so-called "user is what, or includes what, one or two sentence elaboration is not complete, simple to say is the new Chen SEO blog to do everything and taste it.

At present, the mobile phone market is hot, mobile phone systems, brands, can not be perfect state, but the new Chen think: mobile phone screen small, network speed slower than the PC is recognized, 3G 4G share is not small, so the page to do the best simplification.

The new Chen is in a few examples, such as:

1) When consumers shop in the store, they can view the evaluation of a product by others online;

2) When using the product, you can access the product's app;

3) You can even take photos of your products and post them on social media like Facebook, all of which can be done on your smartphone.

Now, consumers can interact with the ads on their smartphones right away. That is, after watching the ads, consumers can immediately send text messages, phone calls, or download the content of the new blog. The power of mobile devices makes online advertising, combined with a new interactive approach, more tightly integrated with the brand. Only in this way, in the 4G era, mobile marketing can do better!

This article by the new Chen wrote in the new Chen blog, reprint please indicate the source: http://xcen.cn/326.html