Seven SEO tips you should be familiar with when publishing a website

Source: Internet
Author: User

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SEO Optimization Network Promotion Course

today, let's look at the wide spread of the Internet. website Publishing articles need to be familiar with the seven SEO tips.

First, the original nature of the article

1, modify the title of the article, as far as possible to choose novel, in line with the user's search habits of the title.

2, modify the first paragraph of the content or do your own to add the first paragraph of text information.

3, the article in the image alt attribute modification and the addition.

4, in the case of not affecting the reading, the appropriate adjustment of the paragraph order of the article.

5, you can add a small paragraph in the last paragraph containing the summary of the keyword.

Second, the article title specification

1, for the reprint of the article, before modifying the title, to determine the current article the main key words.

2, as far as possible the main key arrangements in the first half of the title.

3, the article title should be concise and clear, with no more than 15 Chinese characters appropriate, the longest not more than 30 characters.

4, a two-part title, the middle can be separated by a space, rather than other symbols.

5, if the article contains pictures, can be attached after the title (picture).

Three, the page keyword selection specification

1, the page keyword only involves the content of the current page, not to cover the entire site, the channel and other content.

2, in the choice of keywords, you can take the specific keywords + main keywords form, in some cases, the title can also be used as a more specific keywords.

3, stand in the perspective of the audience, combined with some of the user's search habits, to fill in the appropriate keywords. (can refer to Baidu's related search).

4, different keywords must be separated by the English comma (,), the key words to 3-5 appropriate.

Four, the article summary specification

1, the summary of the article must contain page keywords, multiple pages of keywords to try to appear in the summary.

2, the article should be as much as possible to repeat the page keywords, but do not accumulate, generally repeat three times no problem, repeat the key words also have certain skills. such as "Computer accessories", not necessarily every time the "computer" and "accessories" tightly together, can be spaced.

3, the article's summary does not have the strict word number request, two sentence words three sentences can, to 80-100 words is advisable.

4, the summary of the article is not a keyword of the piling up or listing, but the main content of the article, so as to guide users to continue reading.

5, the content of the article is not easy too long, if too long can be truncated for a few articles, and in the article set up reading instructions.

V. Text specification

1, the first paragraph of the article must appear the page keyword, and can be the first paragraph appeared in some of the page keywords bold.

2, the end of the article also to appear page keywords, as far as possible the page keyword in the end part of the article.

3, page keywords in the text of the article to have a certain proportion of the distribution (that is, the density of keywords, the general situation is 2-8%, not more than 10%), in the premise of not affecting reading, some pronouns can be replaced with page keywords.

4, the page keyword in an article expressed to unify, such as a "Nokia N73" article, the full text of the unified "Nokia N73", and do not use "Nokia N73" or "Connaught N73" words.

Vi. Specifications of the picture

1, all uploaded images should be added Alt attribute, and the ALT attribute must conform to the content of the image itself, but also to include as much as possible page keywords.

2, each picture should be equipped with the appropriate text description, and the text description to include the page keywords.

3. For articles containing text, try not to display pictures at the beginning of the article.

Vii. Construction of internal and external links

A hot news to be included after the ranking is good, so do the above work is not enough, but also to focus on hot key words to do the internal chain construction, the so-called internal chain construction, is in this news involved in the core keywords, plus this news hyperlink. For example, I this post is about SEO, then I will SEO these words are added to this news URL, so not only for Baidu and Google included, but also to help this news get a better ranking. Of course, it is necessary to do some external links to this news separately, the good quality of the outside chain can help search engines faster and better to ingest your news.


Seven SEO tips you should be familiar with when publishing a website

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