The original site construction, optimization and promotion skills and these

The first step, website analysis and positioning

1, analyzing competitors

First of all, before the site construction, first search the local other reference sites, to see competitor sites rankings, visits, construction time, PR values and other information, to understand what sites do better, why better than others, analysis of the advantages and disadvantages of these sites, how my site to make differences, and in the experience over them.

2, determine site positioning

To clarify the orientation of the site, many people do the site often ask for big perfection, for personal station, do big again all also competition but those large sites, because of limited energy, rather than a certain aspect of doing fine, the experience to achieve the ultimate, so instead more competitive.

3, identify target service groups

Site to serve which crowd, must think clearly, these people come to the site want to see what, what needs, so as to target crowd to do optimization.

4, determine the site name and column

The main column of the site to product and company image-based, planning for each column plate.

Step Two, website construction

1, the website is named

Website name must not be too complex, to read the smooth, good remember, this is conducive to the spread.

2, Domain name selection

Domain name of course also should be short and good to remember, now many Web sites are directly using pinyin, better than the use of English words to remember, suffix the best choice. com, good to remember and facilitate the spread, the general input URL is used in the following input. com.

3, website space

For the new station, limited funds, low traffic, or the first use of virtual space, and so on later visits to upgrade, such as using the current to compare popular cloud servers.

4, website production

When designing a page, refer to some other travel sites to learn the advantages and maximize the user experience. Website Daemon, using CMS can, save time, and can be developed two times. Write HTML code as far as possible to standardize and tidy, so also conducive to Baidu included.

Third Step, website promotion

website do better, no one visit also useless, let alone bring income, website promotion is very important, mainly uses the following several ways.

1, QQ Group

New registered QQ number, search some local QQ group, send ads as far as possible, the best to design a beautiful picture, will be more attractive.

2, competitor website

In the competitor's website, can obtain to many customers and so on information station.

3, Weibo

Register a website official micro-blog, the site's information forwarded to the microblog, send some original articles related to the company's products. Find some local related micro-Bo mutual powder, participate in comments and forwarding.

4,

Such a fire, not to use on how to line. Sign up for a public account or a subscription number, post some website information, advertise on the website and other ways, with a QR code.

5, submit search engine

To Baidu, Google, Yahoo, Youdao, search, Microsoft, industry search station, such as submit Web site.

6, Soft text

If you have the ability, you can write some of the soft text to the relevant website, it will not write, can be related to the company to write, online can search a lot. Can also spend some money to find media companies to publish to the portal online, the effect is better.

7, Exchange link

and related websites to apply for exchange of friendship links, increase the chain, online can also cooperate with them, the site is beneficial.

The original site construction, optimization and promotion skills and these