Article One: 8 recommendations for improving responsive design for mobile devices
I. Intuition and ease of use
In the case of mobile devices, it is not good for both parties to have a poor user experience that is confusing for messy, complex, or non-intuitive designs. Designers and developers must keep in mind that in a mobile web environment, power is a critical factor, with lengthy response times coupled with a cluttered interface coupled with a non-powered mobile device (although the latest mobile devices are generally powerful, but if you're running 10 games at the same time and open Chat software other than the speed of the situation is not good enough to ensure that the "general" web experience, so the intuitive has a very important role.
Intuitive does not mean blank, ugly or disorderly, it means that whether simple or high-level design must be simple and clear use, a glance to know what to do. Each interaction must have a clear purpose and must come to the point that all useless or less important operations should not appear in a normal, responsive environment.
Ii. comparison of conventional and responsive experiences
When programming mobile devices, be sure to be aware of the difference between a regular browsing experience and a mobile-side browsing experience. A website for a mobile device should be a thumbnail summary of a large web site and should not contain unimportant or "second-level" operations to avoid the annihilation of your site's main uses. A good mobile experience should not be the same as the sites you visit when you are in peace, it should be designed with targeted graphics. It should focus on the user's idea of why users are using your website on mobile devices, what their ultimate purpose is, and so on. This will allow you to construct a series of different usage scenarios in a logical sequence.
Given the special needs of mobile users when using your site, you need to provide them with efficient data entry and graphical browsing.
Iii. sharing and application of data
When a/B testing service is pushed to the public, each site has the opportunity to open the door to a perfect website without direct interaction by understanding user behavior. Now, we need to apply this same set of principles to a more mobile-focused web. In this regard, many tools like Google Analytics Mobile reports can help. By analyzing the data provided by GA, you can test and gain insight into the usability of the site. The data provided by GA is not limited to the device information used by visitors to access the website, but also can tell you the screen resolution and popular browser of the device used by the audience, etc. Google Analytics, a handy and free feature, can help you better understand your regular users and their behavior.
Getting more data makes it easier for you to create a smooth experience, because your goals are not a broad, unknown audience, but a specific audience. More data can make you more targeted, making it easier to meet the full needs of your end users.
Iv. consideration of specific circumstances
Having data can be a great help in most cases, enabling you to be more targeted when you meet your audience's needs to create a near-perfect experience for your mobile users. There are a variety of ways to find target users, but we cannot be too broad in looking for a particular audience because each small group has its own unique needs and requirements.
V. E-commerce
Responsive e-commerce sites may be the most watched and most laborious type of construction, as the experience of such websites directly affects the revenue and success of the store. There is no doubt that mobile e-commerce is an opportunity not to be missed for all stores or retailers, with mobile users spending as much as $14 billion in 2013, according to statistics.
Considering that mobile shoppers are different from ordinary web buyers, there are several specific tips for e-commerce responsive web design. Here are a few things to consider:
1) In view of the nature of mobile e-commerce, Impulse shopping is its unique characteristics . It is more likely to trigger impulse shopping on a small screen than a traditional desktop computer .
2) The effortless shopping is no longer the same for the mobile side . A smooth and easy-to-use platform allows users to easily see the product in a few clicks, meaning users don't wander around in different stores. There is a great chance that sales will be increased. On a small screen with only 5 inches, there is no space and no time for users to compare goods and prices.
3) The decision of the user is the key to your survival . You can start a variety of marketing programs and play psychology tricks to get buyers to buy your goods, but don't forget that whatever you do, the fundamental goal is to make decisions for your users. Analysis, decision, implementation, but everything can not forget the user experience and user behavior.
Five, responsive mode
Given the nature of responsive design, this type of Web site is typically built on a grid-based system, or in the form of aggregated content. Because of the different requirements, different sites vary greatly, but in most cases the site design patterns can be categorized into the following: Most of the content flow display, column display, layout can be filtered, miniature and off-screen display. These are the main layout design classifications, but some of the modules can also be fine-tuned in your design.
Considering that mobile devices handle forms, graphics, videos, and similar media files or formats differently, you should analyze them specifically for specific situations. Here are a few tools to help you deal with the process easily.
Vi. Tools
Apptimize (mobile end A/b test)
The Apptimize offers powerful analytics tools as the best solution for a complete mobile-A/b test, which can be tested on iOS and Android platforms, with a free demo plan available.
Seven, responsive architecture model
Here are a few online tools that you can use to create models on different screen sizes for your site architecture. These models are convenient, but do not rely too much on them because they do not provide accurate device response.
Responsinator
Eight, responsive design test
Responsive Test
Responsive Web Building tools:
These tools are slightly different from the above, as the purpose of the site Building tool is to transform the Photoshop design into a full, work-responsive web template. You can use the following products to quickly start responsive design and create high-fidelity prototypes with media query breakpoints and precise CSS layouts.
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