key words on the importance of the site has no need to say more, and how to analyze the key words? First I think to stand on the user's point of view to select some keywords, and then through search engine search, analysis of the search volume of these words and the previous pages of the site, such as the source code is mainly to do Java and other IT Training, Users will generally search for IT Training,Java Training, and so on, the specific point of the user will be in front of the keyword or after the name of a long-tailed word search.
url url is the top-level domain name or www Span style= "font-family: ' The song Body '; > The two-level domain name is the majority, the inside page of the url few, It means that the word is more competitive, and of course there are exceptions. Observe the keyword layout of these sites, focusing on whether the Web page title of these sites contains keywords, see the page html
then look at the site's operations team, If the site is an industry or portal, it should be a relatively large team, more difficult to compete, even if not the industry and portal site, but the content of the site is also for a small area, rich content, older than the old station, if the site snapshot is relatively new, it is also not easy to transcend. Relatively large team content and outside the chain to do a relatively good and wide, general personal or small team is difficult to transcend.
Finally look at the Web page inside and outside the optimization of the chain, to observe whether the site has done a good anchor text on these keywords, the site outside the chain is not a lot of circumstances can do competition, if more outside the chain, it is recommended not to choose, you can choose the word long tail or similar words to do keywords.
Website Keywords SEO competition Specific analysis method