Why the Web site navigation class is going to decline

Today's topic is about Web site navigation, in my opinion, in fact, this is a declining website industry.

Currently can survive the site navigation has hao123 site navigation, 2345 Web site navigation, in addition, there are many Internet companies to adapt their products to the site navigation, such as Sogou site navigation, 360 site navigation and so on.

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I began to contact the computer from 2006, contact the Internet, then the site navigation application is relatively extensive, more well-known web site navigation has hao123 site navigation, 265 Web site navigation, I am familiar with these two, and then when the 2345 Web site navigation launched, by many people think is rogue navigation, Because always unknowingly, their own web site navigation has become 2345 Web site navigation, of course, there are some other small web site navigation will also use the rogue promotion means, forcing the user's IE homepage to replace their own navigation site, contact the Internet time early friends should also familiar with a rogue behavior called "false ie" it? IE browser on the desktop is not a real IE browser, but a shortcut to a URL, but the icon is set to the IE icon.

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Later hao123 Web site Navigation was acquired by Baidu, 265 web site navigation by Google China acquired, here is worth mentioning is 265 site Navigation founder is Cai Wen win, if not familiar with the name, then you should know 4399 games, yes, 4399 small game founder is also Cai Wen win, Later familiar with his people should be in the field of domain investment, his hands of the need for the domain name is also many, but today the main introduction of the site navigation, there is a chance to introduce Mr. Cai this big coffee bar.

So now we see the long-term survival of the Web site navigation is to find a "can cool the tree", but there is no denying the use of Web site navigation is lower than the search engine, say why the site navigation will decline, but also from the use of the Internet habits of people to speak.

I was in the first contact with the Internet, our home computer's Internet Explorer homepage is 265 Web site navigation, this address is not set by me, but my father set, I feel very convenient, on what site in the navigation select can be, but back when the internet slowly popularized later, I found a lot of my own landing site in the navigation can not find, perhaps because the number of rapid growth of the reason, and Web site navigation, and can not capture all the site, especially the grassroots of human excellent site, so it feels gradually not used to. Of course, this one reason can not become the only reason for the decline of Web site navigation, the reason why the use of Web site navigation is reduced, I think there are three main reasons.

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1. Included in the volume of small, high quality. Included in the amount of small is the majority of people agree, but maybe some people will feel that the quality is not good? This is very nice, because Web site navigation is to protect people from Internet fraud, so only some authorities and major brands of the official website will be included, but a lot of niche sites are also very good, every day people to browse, Why is URL navigation not included? Because of authority.

For example, some grassroots webmaster's personal website, the amount of visitors may also be very large, but this kind of site may also involve some commercial nature of services or products, if the site navigation included, then people through the site navigation to visit such a website is deceived, will give the website navigation official bring some trouble, and web site navigation although know that the weight of the site may be very high, traffic is also very large, but it can not determine whether the service provided in this site is reliable, but these niche sites are a lot of people want to browse, and this kind of niche site is very large, web site navigation does not establish the portal of such sites, So it's easier for people to access these sites through their own favorites or search engines.

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2. The page is complex, not easy to view. The homepage of any website navigation, we see a lot of authoritative agency's website and the website classification, in these website wants to find the website which the oneself wants to have to take the time, but the present people more adapts "the fast food culture", is not willing to use again slightly troublesome.

And most of the current Web browser home page can be set their own commonly used URLs, which is more convenient than the site navigation, each person must log on a few sites each day, if it is within 20, you can navigate in the browser home settings, if more than 2 can use the browser favorites, You can also categorize the URL categories, which makes it much easier. For less frequently viewed sites may need to use in search engines to search for a bit, so these features to a certain extent, has become a Web site navigation opponents.

3. Age differences among people on the Internet. The current use of the Web site navigation is mostly elderly people, and young people are generally more accustomed to the browser's favorites or search engines, and search engine domain names are now relatively concise, generally can be remembered, and the third-party browser address bar can be directly called search engine search.

and older people may not be accustomed to the function of the computer, many older people would prefer to more than a few mouse, also do not want to play a few words to search, and they browse the site is generally to see the news, see movies, so the need to browse the news, videos and other sites are Sina news, Sohu News, Phoenix News and other large sites, These sites in the site navigation, just need to move the mouse to be able, but also in the "News" classification of the good, so they feel also very convenient. But after all, the internet this thing to see, young people more, and young people rely more likely to be search engines.

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In fact, there is another reason is that in recent years, people from the PC to the mobile side, but the general mobile phone comes with a browser has been set the default home is a simple URL navigation and search engine combination, for example, in my mobile browser home page, although the site navigation, but very concise, However, I use the most is the above search engine bar, for the frequently visited URLs I have collected in the collection folder, or their URLs I have already remembered. Everything is evolving, we don't have to mourn for the things that are falling, but we can marvel at the new technology.

Feather degree Extraordinary

Source: Lu Songsong Blog, Welcome to share, (qq/:13340454)

Original address: http://lusongsong.com/reed/7948.html

Why the Web site navigation class is going to decline