The function of micro-website mainly involves information publishing, online interaction, account management, user management,
According to the analysis of the five major systems. Customizable menus, mobile customer service, event push, user
Data management, mobile phone query and other types of personalized functions. and the promotion mode of the app is mainly planted
In AD mode, registered rebate mode, and sales rebate mode.
Embedded AD mode: In many functional applications and gaming applications, embedding ads is the most basic
Model, advertisers embed dynamic ad banners, and when users click on a wide
You will be able to access the website link to learn more about The advertiser details or participate in the event,
This mode is simple to use, as long as the ads to the larger download volume of the application can be
Achieve a good spread effect. Enquiry Hotline: 400-0292253 13289225215
Registration Rebate Mode: This promotion mode is that the advertising publishers to match their own positioning of the application sent
To the App Store, users download the app via the mobile app platform and then complete the registration
The informant will pay a certain amount of compensation to encourage the user's behavior. This marketing model has
Very strong experimental value, so that users understand products, enhance product confidence, enhance brand reputation.
Sales Rebate Mode: The model is basically based on the Internet shopping site, the shopping site moved
Plant to the mobile phone above, users can browse the site anytime, anywhere to obtain product information, to order
, the advantages of this model relative to the mobile shopping site are fast, convenient, informative, and this
Applications generally have a lot of preferential measures.
App Promotion Features
Low cost: App promotion mode is based on mobile phone application, advertisers will plant product information in application system
For users to download, through the application to achieve information dissemination. Compared to traditional television, newspapers,
To the network cost is low.
Precision Marketing: App quantifiable data statistics, network communication technology and modern highly dispersed
Logistics and other means of protection and customer long-term personalized communication, so that marketing can be measured, can be regulated
and other precise requirements.
Enhance brand strength: App mobile app can improve the brand image of the enterprise, let the user deepen
To understand the brand, and thereby enhance the brand strength. Good brand strength is the intangible assets of Enterprises,
For the enterprise to form a competitive advantage.
Service at any time: online ordering, through the mobile application of product information understanding, can be timely in
The mobile app orders the order or the link to the mobile site. Customer communication and feedback,
With mobile phones and networks, it is easy to communicate between the manufacturer and the individual guests.
App Promotion advantage: This kind of advertising platform advantage in advertising production, brand selection, service organization, etc.
Many layers have unique methods of operation, the future will become a favorite of precision marketing.
Xi ' An tourism industry micro-website construction and app promotion
