Introduction : Millet + Beauty Behind, is the white appliance of the three major suspense: the end of the sword? Is it smart home or smart home appliance? Will you do the smart air conditioner first?
Previously, Xiaomi invested $1 billion in the layout of the TV content ecological chain. Recently, Xiaomi technology 1.266 billion yuan stake in the United States, what is the rhythm of this is basically black Dianbai electric all-in-one rhythm.
Xiaomi released a picture of Xiaomi and the United States executives, a simple look, the middle of two people are lei June and he Xiangjian, next to the United States are the CEO Fanghongbo, and Xiaomi co-founder Fang. The direct trader of this cooperation is the fang of Millet and the Fanghongbo of beauty respectively.
This cooperation, Millet said externally, "this investment is called Millet in its ecological chain construction is an extremely important link." ”
The United States said, "The wind is coming, Xiaomi shares the United States." ”
The most reaction should be Gree chairman Dong Mingzhu, she also in a forum said a hard words to do comments: Millet beauty of the two "thieves group" together, I hurry what?
Lei June at the annual meeting of Chinese entrepreneur leaders is: Invincible in the heart, invincible in the world. In fact, millet and my own life is the same purpose is exactly the same, we hope that the more friends the better, the less enemies the better.
Xiaomi and the United States of foreign press releases are said to be very subtle, very overcautious, millet + beauty behind, but also white home appliances of the three suspense, not only worth Dong Mingzhu vigilance, but also worth the home appliance industry Alert:
1, millet + beauty of the end of the sword point? Is it smart home or smart home appliance?
I think, Xiaomi shares the beauty of the surface to do smart home, behind the real action is smart home appliances. Moreover, Xiaomi is building its own chip team, which previously acquired chip manufacturers in the core technology, in addition to the layout of mobile phone industry, another important industry is the smart home appliance industry. In 2013, the U.S. sales of home appliances reached 250 million units, the market has reached 2 billion units, affecting 500 million families worldwide. It is also a very imaginative thing to cut out a big cake in the future of the smart home appliance market.
2, Millet + The United States will not first dry intelligent air conditioning?
The impact of the Internet and traditional industries, the United States and Dong Mingzhu PK is also a great entertainment, but also the focus of public attention. Considering that Xiaomi has always been good at homeopathy and for, if Xiaomi and the United States really make a smart air-conditioning, ultra-high cost-effective, hardware does not make money, rely on value-added and software to make money, directly to shake gree, is not impossible things.
3, the biggest challenge is whether to launch explosive products?
Millet mode is the core of explosive products strategy, in the past, Xiaomi with pioneering companies to launch explosive products, this time, millet and beauty of the volume are relatively large, the company's DNA is different, can cooperate to launch a product, is a big challenge. Ultimately, the Internet still relies on products to speak.
Next year, will the white power industry also scrape up bloody?
Xiaomi shares the beauty behind: The three great suspense of the white power