Recently, the same way network released the "2014 Spring Festival outbound travel Demand Trend Report" (hereinafter referred to as the report) shows that the 2014 Spring Festival outbound travel continued to increase significantly, is expected to increase by 30% per cent year-on-year. In the specific outbound destinations, Hong Kong, Macao, South Korea, Thailand and other neighboring destinations are still the first choice for Chinese outbound travel. "Report" according to the same way network outbound travel booking platform tours, overseas hotels and self-help travel and other products booking data, the main destinations for Chinese outbound travel ranked, of which, the Hong Kong and Macao region, Thailand, Korea, Maldives, Taiwan, Singapore, Japan, Indonesia, Farie (France, Switzerland and Italy) ranked top 10, Hong Kong and Macao have been ranked first in the list for three consecutive years. Specific tourism theme, shopping, Island Tour is still the Spring Festival outbound tour of the popular theme. Thailand Phuket, South Korea Jeju, Maldives, etc. are the Spring Festival outbound Island tour of the popular destinations. Specific demand trends, according to the tourism website outbound travel product booking data on the 2014 Spring Festival outbound travel needs of the new changes were summarized. Compared with previous years, the domestic residents of the outbound travel needs more diversified, in addition to the traditional tour with the group, self-help and semi-self travel and other new travel methods demand has also increased. In addition, the proportion of bookings by travel sites increased by nearly 40% in terms of booking, with a more than 60% per cent increase in subscriptions to mobile clients. Price, by the "Tourism Law", the impact of this year, the average price of outbound travel rose nearly 40%, which directly stimulated the demand for outbound self-help travel growth.
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