75 major factors affecting search engine rankings

Source: Internet
Author: User

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Search Engine ranking algorithm for the variability of the following factors may be a bit outdated, hope you can have a selective SEO adoption. Maoseomao stated that the following search engine does not refer specifically to a particular search engine. If a particular search engine is dedicated, the author will mention the search engine. If the author does not mention this, then this one will be generic for all search engines.

The following are the advantages of the search engine rankings 10, the future will be subject to 2, topic 3.

1. The keyword appears in the URL of the website. The importance of the keyword according to the position, the more important before the test such as: http://www.seo***.com/seo-sitemap.html this URL appeared in 2 keyword "seo" "sitemap", it is obvious "SEO" Appeared earlier and SEO appeared 2 times, visible "SEO" this keyword has a variety of. The second keyword "Sitemap" appears in the "SEO", so "sitemap" than "SEO" a little less important. But this advantageous ranking factor to English website, compare has the effect.

2. Keywords appear in the domain name. The same http://www.seo**.com this domain name, "seo" is the keyword of this station, so in the keyword "seo" ranking, the search engine may consider. Baidu does not attach much importance to this, but Google will consider, especially English website, must pay attention to. In the Chinese website, the domain name and the brand name appear contradictory, the proposal chooses the brand name.

3. Keywords appear in the title tag. Search engine grabbed the page title of the database length is limited, so we suggest that the Chinese title tag remain within 20 Chinese characters, the English title tag is kept within 60 English letters. If there are 2 and more than 2 keywords in the title tag, the importance of the keyword is ranked according to the order of occurrence and the number of occurrences. It is generally recommended that there be no more than 3 keywords in the title tag of a page. Keywords each more than one keyword, the weight of a part of the dilution. See many friends in doing optimization when always put keywords all on the home page, far more than 3, this is a bad habit.

4. Keywords appear in the description tag. This tag is mainly about what the page says. This tag has a 40% chance of being caught by the search engine and displayed on the search results page. The key words should also appear early, the position that appears, the number of times to rank all has certain influence. Since the length of this field in the search engine database is limited, it is recommended that the length of this label be controlled within 100 Chinese characters and within 200 letters of English.

5. Keywords appear in the keyword tag. Mainly for search engine crawl, the index provides a certain reference, should be kept within 10 keywords, these 10 keywords must appear in the content of this page. If not, it will be irrelevant to the search engine, the ranking has an impact. Google is no longer referencing this tag. But Yahoo still values the label. Remember。

6. The proportion of the keyword appears in this page. Generally recommended keyword density of 3%-15%, but if your site weight high, you can be higher density. The new station does not recommend more than 15%, easy to be sentenced to cheating.

7. Keywords appear in < H > tags. With my experiment, search engine still very much value this label, its important degree from < H1 >......< h6 > in descending order. General Fast optimization only do < H1 >< H2 >< H3, of course, if you have plenty of time, you can always do < h6> go. Remember that each label content and title description is similar, otherwise it will let search engines think you are cheating, the weight has an impact.

8. The keyword appears in the < strong>< bold>< i> label, in the search engine appears in these labels the text is to emphasize that this is a keyword meaning, search engine in crawling your site will be concerned about.

9. The display of the key words on the page. For example, "ringworm" is the keyword, then in the head of the Web page with a large size labeled "ringworm", ringworm ranking is good. Not limited to large size, you can also have a small size, or bold and so on.

10. The adjacent degree of the keyword, this page of the 2 key words away from the closer the better, this is why the construction site, people always like to put the channel page focus on the head of the site. One is for visitors to facilitate the click, the second is to make these channel page name (General channel page name is the first derivative of the word, but also the key words), close to some.

All right, here's the Maoseomao for you. 10 Search rankings favorable factors, this topic will continue, all the way to say all the ranking factors, thank you for your support, we strongly recommend that the novice SEO 10, and the next dozens of on the white Paper, hanging on the bed, every day to see, if there is no understanding, You can contact me directly QQ370579737

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