Advertising Alliance is the preferred base of network advertising marketing

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Advertisement Alliance is one of the main ways of the network advertisement effect marketing, the author understands, compared with the traditional Internet advertisement (such as Sina, search, etc.), the former promotion main aim is to promote the enterprise sales performance, and the latter's main goal is to establish the Enterprise brand and the image. With the further development and subdivision of network advertising, advertising on the Internet more and more to find the actual effect of marketing, simple browsing volume, the number of clicks has not been able to meet the advertising needs of the main marketing. Then how to combine the advertisement effect with the advertisement main ROI (return on investment), depends on how much the network advertisement can realize the effect marketing.

The so-called effect of marketing, popular talk is that visitors to the site to see the ads on the Web page and generate clicks, downloads, registration, purchase and other follow-up actions, and then to achieve the expected results of advertisers hope. Website through the Network Alliance platform to choose the right advertisers and advertising through the site to improve revenue, save a lot of network advertising sales costs, you can easily turn the amount of Web site traffic into income. Advertisers in accordance with the actual effect of network advertising (such as sales, guidance number, etc.) to the site to pay the owner of reasonable advertising costs, save marketing expenses, improve marketing quality. The marketing value of the Network alliance is embodied in four aspects:

Brand Promotion: The Network Alliance gathers tens of thousands of websites media resources, may help the enterprise to pull off the advertisement net quickly, in the first time covers the massive netizen, provides the powerful promotion method for the Enterprise brand propaganda;

Product Sales: Through the enterprise products and services targeted consumer lock, Network Alliance advertising can help enterprises targeted products and services to the target customer base, thus effectively driving the enterprise product sales;

Website promotion: The Network Alliance advertisement has the link to guide the function, more netizen can through the Net Alliance advertisement to know more website, thus brings the website to bring the considerable traffic volume, for the enterprise further displays the image, the promotion product provides a new way;

Event Marketing: Network Alliance advertising can be published by matching the content of the Web page, so you can combine the company a period of hot events (such as new product listing, crisis PR processing, etc.) to achieve better event marketing results.