Ai Qing: Answers to some questions about SNS Community Marketing

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What is SNS Community marketing

SNS Community Marketing is the enterprise through the Internet platform, such as NET, Renren, such as social networking sites, that is, we often say SNS community, to text, pictures live video way and users to maintain communication and communication, while promoting their own brand information and publishing hot brand news events, Let the user deeper understanding of corporate brand information, in order to achieve the effectiveness of SNS Community marketing, now many enterprises are doing such marketing, this marketing model has become more and more common.

Problems and solutions of SNS Community Marketing

SNS Community Marketing Meeting what problem?? Here's a look at these relatively important issues, Ai Qing welcome everyone to shoot Bricks ~ ~ ~

1. Original

Portals or forums, to say the truth, original things are the best, because search engines like original things, and users like original things, because the same thing, whether for users or search engines are very boring, so the original is the selling point. The original can bring new vitality to the site, so the original can be said to be "hundred benefits without a harm."

-This paragraph is for the ownership of the site is owned by me or the team all the circumstances said, because this more access to Web site traffic, to improve the ranking of the site and site traffic are helpful. So if SNS community marketing just for its own products to promote the outside? Is the above theory adaptable?

Ai Qing can tell you clearly: The above theory is simply not suitable, from the following aspects can be seen that the original is not suitable:

1) Take time

A better original article takes at least 2 hours to complete. Then you have to work out 2 hours a day to complete these things. If the pen is better, that time may be shorter, if it is a bad writing, the time spent is more, such a large amount of time spent on the writing of the article, the other work do not postpone or give up.

2) Promotion

The promotion of SNS community, there are two essential: one is to find the relevant community, and the other is related to the community's popularity.

Then my promotional articles as long as published in the relevant community, and do not we go to promote, as long as the community of users active, our promotional articles will also have corresponding browsing volume, our promotional articles will achieve the corresponding effect. Here and regardless of our promotional article is original.

Conclusion--sns Community Marketing does not require original articles.

PS: Ai Qing don't need original articles, not on behalf of our promotional articles as long as the copy online, we need to modify, because we want to add in the content of our promotional, such articles, can be called pseudo original.

2. Article content requirements

May feel that this is not a problem, because our promotional articles are mainly to promote our products, so we have the content of the article requirements have been very clear. In fact, this is wrong, different communities, there are different styles, so our promotional articles also to cater to the different tastes of the community, such as a community is the type of computer technology, the main discussion of computer technical issues, then you publish the promotional articles there should be related to this, or you are there to talk about the weight loss, Do you think the effect is good? So we have to cater to the tastes of users, then how to know the taste of community users?? One is diving observation for a few days, you will know what users are more concerned about, and another is directly to see the community posted in recent days, you can also know the user's focus. In this way, we can "prescribe the right medicine" and strive to do more with less.

PS: Specific What kind of article can cater to the user's desire to click, this part of the Ai Qing will be in the future article in detail, please pay attention, or you can also pay attention to Ai Qing blog-Star fine Network marketing.

3. Establishment of "opinion leaders"

Many people will find it difficult to promote SNS, because they are simply post, can be said to be just "advertising stickers", so the attention of the user is relatively small, we must let the community users know you, so even if your writing is bad, as long as it is your post articles, users will also support the friendship. This undoubtedly also brings a lot of browsing volume. How to let users know you, mainly to make yourself active in the community, only active users will let other users remember.

4.SNS Community Marketing Effect

The Community marketing is a "coolie live", its effect must after a period of gestation can slowly reflect. Because the promotion of the article after a period of fermentation, then will be reflected. But many companies want the fastest time to see the effect, but SNS community marketing for this aspect is still more difficult, so also want to consider whether to use, although SNS Community marketing is essential.

I do not know that the SNS community marketing there are many problems, we jointly discuss the ~~~~~~

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