Analysis of website Construction is the need for SEM or SEO

In http://www.aliyun.com/zixun/aggregation/12677.html "> Baidu know the platform to see the webmaster asked: SEO and sem What is the difference between their own website construction is using SEM or SEO." Such a problem may often let the webmaster are very confused, can not tell the difference between the two, do not know the site in the end with which method to build, in fact, the two are subordinate to the key words, did not say that is the site construction must use which method. Little head bidding assistant to give you a detailed explanation today.   First: SEO is one of the methods of SEM. SEO search engine optimization, SEM search engine marketing, SEO is only a method of many methods, different types of Web sites may choose different interviews to do SEM. The purpose of the search engine optimization used in website construction is to do network marketing, the development of network platform many enterprises have used the network marketing, so it will be necessary to use some means to marketing their products, so as to achieve the purpose of network marketing, so the SEO become the inevitable choice of SEM, At the same time for website construction, SEO is also the best method of SEM, to bring the effective benefits of the site is the most.   Second: Through the SEO to reach marketing. Website construction used in the SEO mainly performance in the Site keyword rankings, the site through Keyword ranking optimization, improve the site in search engine exposure rate, using keyword ranking method to let users into the site, so that the flow of users into their own effective users, The user who produces the consumer is the website through the method of SEO achieves the goal of the marketing. SEO optimization is now the most common network marketing methods, but also the best method, through the natural rankings bring the effect is relatively stable, but also a free promotion method. Site through the SEO optimization method, according to their own site products, customized keywords and long tail of keywords, designed to bring effective traffic to the site, and such keywords are thousands of, such a method may also result in low conversion rate, many users are not the site's real users, Just want to know their products users, or already in the use of products users, so the method of SEO can not fully meet the SEM marketing.   again: Many methods of SEM. Search Engine Optimization method is only one of the many methods of SEM, Sem method There are many, paid free can reach the goal of marketing. The paid method has the promotion of the bidding, the promotion of the Advertisement Alliance, the free method has the email marketing, the social media integration Marketing, the Forum blog Marketing, the free resources cooperation marketing and so on. These methods are Web site construction to achieve the SEM method, each method has its advantages, but there will be some drawbacks, so for the website construction, want to have successful network marketing effect, SEO and these pay free promotion wayNeed to combine, complementary way to build the site, so that the effect of the site will be more ideal.   Final: Both are not separated. If you want to give the two boundaries, it can only be said that for the site, the two are both balanced and inseparable. The site does not optimize SEO can be indexed by search engines, not by search engines included in the site you can not talk about network marketing. But the site can not only do SEO optimization, but also need to pay attention to the user experience, in addition to the search engine methods and other methods to improve the site's exposure rate, improve the usefulness of the site value. Optimization is the premise of website construction marketing, Network Marketing is the ultimate goal of the site, both less who can not continue to live. So stationmaster people also don't need to say what I want to do to the website, in this I give everybody a suggestion, want to succeed good network marketing, that must do well the search engine optimization first.