Analysis on the operation details of optimizing article writing in Website station

Source: Internet
Author: User

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As we all know, site optimization In addition to the construction of the chain is content optimization, in fact, when it comes to the content of the site is very much, especially with the launch of the Baidu Mars plan, once again for the site content construction put forward higher requirements, I think a station optimization is the quality of the site can be lasting stability of the key, Because the user experience is Baidu and other search engines have been valued and the content of the site is to enhance the user experience the most powerful weight, good gossip short continuation we enter today's theme.

First, the article when writing attention to include the site to do the keywords.

In 2012 or even before the site Optimization Process content page to add a lot of anchor text, add a lot of coarse weight, italic character such operation is commonplace, very simple in order to improve the density of keywords and attract Baidu attention, that time search engine algorithm is not perfect, For example, an article to add a lot of anchor text keyword in fact and Baidu user experience requirements are inconsistent, now Baidu algorithm upgrade these operations have gradually withdrawn from the stage of history, we can do is appropriate in the article in the process of writing for our key words related articles, in the article reflects the site keyword, Be careful not to use any bold or anchor text, these are actually suspected of cheating.

Second, the website recommends that the article should pay attention to the correlation factor.

Most of the time, especially the enterprise station in the article less, relevance of the column is not a lot, many webmaster in order to attract spiders, in each post are added to the recommended articles, but some of these recommendations are corporate news, some products are product information, its relevance is far from the basic, not in line with the requirements of Baidu's relevance assessment, This operation I think is misleading spiders, misleading users, you can operate for the same column in the following article to add related articles, so that there is no suspicion of cheating, but also very conducive to user experience.

Thirdly, how many articles should be updated every day should refer to the industry competition degree.

We are in the process of doing SEO, the spirit of learning and exploration is indispensable, take now the article updated this piece, every day to see SEO articles to talk about the site must be updated every day, and so on, for this point of view I do not agree, because the number of articles updated every day I think can act as a benchmark, To grasp the degree of competition in the industry, for example Webmaster class site that daily update a large number of original quality articles is inevitable because everyone does it, but if you are a personal blog, on the basis of quality assurance can be a daily even 3 to 5 every week is understandable, because our objects are not the same, The strategy is not the same, but should pay attention to a problem, quality is the basis.

Four, when the article is published can be appropriate for the article map description.

In fact, when the article is published, do not send pictures, this is based on personal preferences and the site's own theme positioning, such as you are a shopping station, the release of boring articles, appropriate with a playful fashion picture is a very good way, or our products are electronic products, in addition to the boring product features, Product description of the time, the appropriate map is also very necessary, the purpose is very simple to adapt to the Baidu requirements to adapt to user experience, so that users read the article, eliminate its visual fatigue, no doubt in order to allow users to read more of our articles, longer visual stay in our site, These soft indicators we can not directly see the naked eye effect, over time Baidu's Click Principle will give you a better response to your hard intentions.

Finally, the author concludes that the current user experience for the king of the Times, I do not recommend the Web site interface design How much of the gaudy, we really are the quiet heart to the Baidu emphasis on the quality of the article to grasp the key factors in place, it has been very rare, writing articles is not simple to work and work, Real consideration of users, can really get the favor of search engines, good this article by the confidential http://www.cnbaomi.org original webmaster nets, reproduced please be sure to retain the author copyright information Thank you for your cooperation.

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