Beauty Robaoven: Entrepreneurial animation childish rich second generation

Generation, beauty, Fu II, 19-Year-old Duke University graduate, three listed companies Executive Director ... These are some of the most gimmick words assembled on Robaoven. Born in Hong Kong real estate family, she now chooses in animation this need "endure" industry to start a business, why she so choose, what will do? I now have 13 pet dogs that may be sent out slowly in the future. "A late autumn evening in Beijing, Robaoven sits in front of the I Black Horse, the conversation between the Hong Kong women often childish, smiling face immersed in the dim lights in the Café." In a black horse interviewed by the entrepreneur, Luo is relatively a more special respondents, she is not grassroots entrepreneurship, and not the returnees technology faction. Born in a family of Robaoven, grandfather for the Hong Kong Eagle June Group founder Rohe Stone, the father of Hong Kong Regal Hotels Group Chairman Lo, uncle for the Hong Kong Shui on Group chairman Lo, and with a golden spoon born, extravagant grew up she graduated from Duke University Psychology major. At present, Luo has multiple identities, she is including Century City International, the executive director of three listed companies, but also "Oxfam" Ambassador, of course, or occasionally appear in the entertainment section of the so-called "socialite". And from 2012 onwards, Robaoven another identity--entrepreneur, she invested in the founder of the Shenzhen Century Creative Technology Co., Ltd. (hereinafter referred to as "The Century of Creativity"), a planning, production, distribution and derivative products developed in one animation enterprise. From the real estate across the border to the animation industry, which seems to be a little strange outside, but Luo thought it is a natural process. Luo's cross-border is actually related to the pet dog, after returning to Hong Kong in 1999, Luo assists the Father Lo to run the family business, also in the different hospital and the district center does the volunteer work, helps the doctor to the old person and the autistic child to do the psychological counseling. And as a dog lover, she has sprouted a dog's cartoon image to do charitable strategy, 2007, to their pet dog as the blueprint of the cartoon "Di" born. Since then, Luo has used the image of "Bo Di and Friends" in Hong Kong to engage in public welfare undertakings, and to donate the proceeds to charitable organizations. Referring to the practice of charity, Luo attributed this to his belief in Buddhists, "20 years old I began to contact with Buddhism, I think it is particularly interesting, can help me find a lot of previously not know the answer, but also let me cherish their blessings, to grasp every opportunity to benefit others, now do things will affect the future. "And the self-proclaimed director of the dream of Luo did not stop in the cartoon image," I hope that through the animation and the media to convey more positive information to the largest crowd. "So the century of creativity is easy to be born in 2012. Of course, Luo's involvement in the animation industry may also have another explanation-through animation pry move real estate. Luo at the helm of the Century International has been in China's coastal one or two-line cities to seek partners and solutions, in the hope of China in this potential market to establish their position. In the mainland, through the animation to obtain land resources Construction Park, such as is a tacit way. However, China's animation industry is not optimistic about the situation, veryUnfortunately, the lack of good scripting, talent, technology and channels is a bad thing for the industry as a whole. And another deadly hard kill is not to make money, "pleasant goat and gray wolf" founder Su Yongle to I dark Horse revealed that China's 98% of animation enterprises are not making money. The other report shows that the central government plus local financial subsidies to the animation industry more than 10 billion yuan, but 85% Chinese animation companies are still operating in the loss. For example, fisherman animation cost 15 million Yuan film "Legend of the western Regions" released three days of the box office only 22,300 yuan, the box office eventually only 3 million yuan. So relative to find the direction of animation, how to do is a big problem in front of Luo. The answer, "Lotte", is to animate, game and educate three carriages to the neck. First, in the animation, century creativity is making a "adventure" and "friendship" as the theme of the fairy Tale series "Di and Friends," the animation mainly tells the life of the Dog star Baodi, in order to save the cat Planet invaders captured family, and embark on a journey of adventure. Luo sighed with "movie Grade", "revolutionary", "influence the world" and so on a series of words described the animation, of course, this "movie class" animation is also made through outsourcing, is expected to 2014 Spring Festival in CCTV and the other five channels. "We are very confident that the time will be red." Robaoven said confidently. And many animation companies have a derivative after the animation, century creative in the development of animation, but also in the Internet application to try. Its Internet applications are mainly focused on the puzzle page and mobile games, has been on the line to cool the game "3d stars Parkour" and so on. Luo said, the future will gradually introduce more than 1000 based on the "Po and Friends" image produced puzzle games, free games, different props and pets need additional fees, "We hope in the shortest possible time to expand the number of players, so first free, after the charge." As for the education platform, it is a learning platform for preschool children running on PCs. Students in the platform through the video learning English, mathematics and other five areas of knowledge. Parents and teachers can monitor the content of children's learning every day and evaluate, guide and adjust them. Obviously, the family-born Luo also has the bigger ambition-to be able to compare with Disney the big theme park which belongs to the Chinese children. "Disney is mainly for foreign children to play, and the domestic children must hope that after watching TV every day to find a place they are very familiar to play." "In her abacus, this will be an area of about 300 acres with shopping place theme park." But compared with Disney, Angry Birds, Snoopy and other foreign brand theme music, the mainland brand theme park is not very successful, data show that so far, China's theme park 95% is a failure case. Because in addition to the shape of infrastructure, they lack brand awareness and a series of needs of time to accumulate spirit. In addition, the profit model is also the most of the domestic theme park facing difficulties. "Have you ever considered the eventual loss ofDefeat? "" Of course, I also have thought of failure, my friends around 10 of the animation nine have failed, Su Yongle may be the only successful. My friends advised me not to do it, but I didn't think it would fail because we were very careful in our calculations. "But can this experimental field bear fruitful fruit?"