Break through the bottleneck of enterprise development: The Network Marketing Road of small and medium-sized enterprises

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Into the 21st century, the traditional marketing model has been slightly tired, telephone marketing, door-to-door visits, conference marketing, leaflets and other traditional marketing model effect is getting worse, in order to open the market, break the bottleneck of the development of enterprises, more and more business owners into the network marketing, here has become a battleground, Traditional marketing mode and network marketing want to combine to break through the bottleneck of enterprise development, the following to talk about the network marketing of small and medium-sized Enterprises Road

First of all, don't rely too much on bidding.

A large number of private business owners want to effect the faster the more, so the choice of the same-bid. The real effect of the auction is the fastest, but the auction is relatively burning money, once you are not ready to do, then, you have nothing left, the best way is to bid and optimize at the same time, so as to reduce expenditure, but also get the biggest return. I have observed many small and medium-sized bidding stations, basically are not updated, not how to maintain, here to share a university just graduated from a company's website, that time has not been contacted SEO this industry.

This station is 06 time to do, and then has not moved, I believe there should be a lot of bosses have made such a mistake. In fact, from the marketing point of view, Web site is still far from enough, good user experience can greatly improve the consultation conversion rate, since we have spent money to attract users to come over, why not do the best, and strive to attract users, reduce the invalid traffic.

Second, do not trust outsourcing

For many small and medium-sized companies, due to the product itself or the company's ability to take orders to limit the ability to build their own network marketing department, then, outsourcing is a very good choice.

We must be careful when choosing an outsourcing company do not covet cheap on the network of what false propaganda, remember before saw an article to reveal which Taobao 100 of the commitment to optimize the home page of the company, which said, those stores in the collection after the only thing to do is to add the site to their sprocket, Upgrade their own web site, no effect, they said to tell you that network optimization is needed time, do black hat bad, lucky to do come up, will ask you to pay the maintenance costs later, if you want to refund, so sorry, they have served you.

When choosing an outsourcing company, small qi feel or choose a local company or trustworthy friend recommended company more safe, in fact, can also consider recruit a part-time SEO consultant, do not need to pay a very high wages, as we can bring good results, now many SEO personnel are willing to accept such business.

Know your own network optimization

If the SME owners know how to optimize the network, then the operation will be more convenient, staff consider the point of view and the boss to consider the point of view is not the same, so the conclusion is not the same, more time we can from the whole company long-term development perspective to consider the problem.

Before I attended a training in Beijing to contact a lot of private business owners, many of them for the understanding of network marketing even more than a lot of professional SEO optimization personnel are deep, there is a boss let me most impressive, more than 30 years old, do the clothing, He was at the beginning of the company devoted three months to participate in a network marketing training, and then participated in a large and small training lectures, combined with his company's current situation, he is now in the field of network marketing is half an expert, of course, his pay has been reported, From the initial look for someone else to processing to now have their own clothing processing plants.

Summary: Network Marketing methods There are many, such as micro-blog marketing, using knowledge of problems, classified information, such as Brand marketing, and the use of major relevant forums or portals to do marketing, regardless of which method, suitable for us is the best, hope that the vast number of small and medium-sized owners can help.

I Gu Xu original article, blog address: http://www.seogee.com, welcome to reprint! Please specify this address, thank you!