Continue to transform the road Vanke into the "Silver Real Estate"

Source: Internet
Author: User
Keywords Go on
As the real estate industry "leader" Vanke, is gradually changing its profit model.  After announcing the promotion of housing industrialization and increasing commercial real estate, Vanke announced a high-profile march into the Endowment property yesterday (December 27), and the first project will be launched in the form of a distribution and gradually expand from Beijing to the whole country. Mao Daqing, vice president of Vanke Group, told the Daily Economic news reporter yesterday that Vanke's endowment-property products would be introduced in two forms: grafting to residential products and grafting to owning properties.  Among them, the former is mainly sold, while the latter is mostly used for self sustaining. It is understood that Vanke's first endowment real estate Project will be located in Beijing, Fangshan district of a project to be built.  The project has a total construction area of about 163,800 square meters, about 12,000 square meters for old-age property, the project is planned to be launched in 2012. Vanke said that the future will also be in the Cofco Vanke Changyang Peninsula, Minmetals Vanke Beijing Celebration City Project is equipped with old-age real estate products.  In addition, in other cities in Vanke national projects, will be gradually equipped. "The purchasing power of older people is highly likely to be stronger than that of young people," Mao Daqing said.  It is understood that Vanke's endowment property design age threshold of 60 years old. For Vanke's investment in the old-age real estate sector, Mao Daqing stressed (into the old-age property) is only an attempt, there is no specific plan.  However, he said that next year, Vanke's investment in old-age housing will be no less than residential industrialization and commercial real estate projects. Yesterday, Vanke and Tsinghua University School of Architecture, Shanghai Affinity Source Co., Ltd. (hereinafter referred to as affinity source), Hechuan Investment Management (Beijing) Co., Ltd. signed an agreement to jointly develop old-age real estate. Mao Daqing said the project was operated mainly by affinity sources, and Vanke's role was asset holders.
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