Discussion on the marketing of Enterprise Forum in the view of river level model

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Looking at the Enterprise forum marketing by the river level model

River level is now a celebrity in our Internet circle, only by forum marketing This recruit, can let a no office location, even signed up in McDonald's renovation team a year's turnover reached more than 10 million, by netizens called "River Level Model", which more illustrates a truth, there is no wrong way to promote, Only not in place the Executive force. Empty city in the study of his network marketing methods, can not help but think, a grass-roots of the contractor will be able to do the network marketing so well, those who want resources to have resources, people have to do business network marketing why not so big effect, In this empty city on the combination of river level marketing case to say how the enterprise through the Forum this platform to do effective internet marketing.

I. Positioning

Product positioning: This is a common problem of many business owners, on the internet to see a piece of the article said that such marketing has effect, can be profitable, blindly follow the bandwagon to do, to the end is spent energy and money, but did not get the corresponding return. A lot of product marketing has its own corresponding method, not to say which method hot I do which will be a certain line, we should first distinguish our products suitable for this marketing method. Very simple example, your business is for those big bosses, you find that micro-credit marketing recently hot, you do, can have effect?

Forum positioning: Have to say that the river level of his business promotion set in the West Shrine Hutong Nanjing This forum is very far-sighted, its attention and registered users more Ah, and most of the users are locals in Nanjing, everyone will have to buy a house after the decoration of this step, so he chose the forum even if not very professional, will be subject to a lot of orders. In fact, many popular commodity marketing, select the forum as long as the user enough, it is suitable for marketing. Of course, partial door some of the industry still need to go to a more professional forum, where although more peers, but more potential customers.

Second, the difference of alienation

Many enterprises to their own product positioning is not clear, can not find the selling point of the product itself, you do not know the owner of the product advantages, you let those who optimize the promotion of how to do? The river level is able to achieve such a high turnover, which is inseparable from some of his strategies. Now a lot of decoration teams are first need money, then work, and then after the decoration for customers to put forward some of the dissatisfaction of the place are perfunctory, and Jiang's decoration team are first to work, after giving money, this is their service a selling point, to customers with confidence, let them know that we do certainly can get their approval, For the dissatisfaction of the place we will actively correct, the final checkout, so that customers buy our services at ease.

Enterprises in the promotion before the right to find the product's selling points and advantages, for marketing personnel to do precision Marketing has a great help.

Third, focus, implementation

Do anything can not be done in one go, there will always be a process, Jiang in the forum to promote his business is also mixed a large six-year forum to achieve some effect, now a lot of enterprises do marketing is to find a good forum to post, send a post on the indifferent, purely to do the outside chain of rubbish, such a post you send a lot of useless, Now that you're going to use this marketing approach, focus on doing it and stick to it.

Many articles are written, must register a vest to top stickers, many enterprises also know this method. But there is no one can do well, because they are afraid of trouble, do not want to spend energy to do these boring things, this is also a lot of forum marketing is not the key to success.

Jiang level If you think this post is good, I sent up may bring some customers, then he will spend a lot of time with hundreds of vests to the top of this post, I do not believe you do this after the Post's concern is still so low!

Many of the reasons for the failure of marketing activities are in this execution, any way you achieve the ultimate will bring the harvest, empty city think would rather please those technology almost but the execution is very good people to help us do promotion, also don't kind of all kinds of marketing methods boast and talk about people.

Iv. Word-of-mouth

This is based on the quality of the product or service, it is known that Word-of-mouth marketing to the number of the list to improve a lot of help, the promotion of corporate brand has great benefits, but if I use your services can not reach the level of your guarantee, it is estimated that the enterprise will collapse. Jiang level is very pay attention to this piece of word-of-mouth, a lot of times I would rather not earn your money, I also want a good reputation, only good word-of-mouth can bring more lists, this is he can at McDonald's fast food to sign hundreds of thousands of list key.

Many companies spend a lot of money to get a more luxurious place to eat in order to sign a bill. But many are a transaction, it is difficult to have repeat customers, it is better to use this money to improve the quality of products, so that customers to introduce customers to you, now empty city company is, almost no promotion, SEO Diagnosis of the list are introduced through the customer, Word-of-mouth is very important.

V. After-Sales

In and Jiang level chat when empty city asked him: "So many lists, there is no customer dissatisfaction?" His answer surprised me, "No!", it's all about paying for the job first, even if it's money. After the quality of some problems, are not hesitate to rectify or change, this is his credibility, good after-sale will give you a lot of unexpected surprises, if the enterprise wants to make money, to rely on sales, if the enterprise wants to make money, To be a brand, it depends on the sale.

"If the decoration after the end of the problem we can not be resolved in a timely manner, so that customer satisfaction, then I have so long accumulated reputation is gone, may just be a post thing," said Jiang level. Actually very reasonable, suning appliance can be bigger and stronger, this and its perfect after-sales service is not open.

Written at the end:

Jiang level of the Forum marketing model has a lot to allow enterprises to learn from the place, if the enterprise product quality, coupled with good executive power, perfect after-sales service, that empty city believe whether it is profitable or word-of-mouth will have. Welcome Jiangshuiping next week to A5 marketing guest.

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