Enterprises must not be placed on the seoer of the five reasons

Source: Internet
Author: User

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Since 2005 SEO This industry was born, more and more people crowded into this can benefit themselves or other owners of the industry. With the upgrading of SEO technology and the emergence of talent, search engines are "villains, outsmart" technology to suppress these so-called "search engine operators." This allows us to the site in the process of SEO encountered a lot of difficult problems, many times we can only wait, such as Baidu search engine compassion or crazy, so that the site to embark on a healthy and happy road.

Baidu and other search engines of the unpredictable, let me do 4.5 of the seoer have a lot to say, today to say why advised us not to do full-time SEO.

Reason 1: No effect will be zero.

In the Internet industry or software industry, we will use such as registration volume, installation, browsing volume, click volume and other data to prove the rise and fall of a project, or even draw a trend map, but also by some positive factors or news reports on a product benefits have a large number of short-term promotion. However, in the search engine optimization in this industry, the webmaster to see is ranked. Although not excluding some by traffic ads to eat the portal station, advertising stations also need to SEO, but the largest user group SEO is small and medium-sized webmaster. They need to put their products through the search engine to let users know and recognize, to achieve the network promotion and sales purposes. If there is no ranking, the enterprise and products can not be found, so the benefit of SEO is 0. There is no reason to look at any process, no transaction is equivalent to doing all the useless work.

Reason 2:seo effect is slow.

Relatively competitive advertising, SEO effect appears much slower. Although too many people claim that SEO will upgrade the natural rankings, so as to protect product image, authority, ranking stability, the flow of a wide range of sources, but it is still one months or even longer after the matter, the customer's wish is a website on-line, the same day the key words can be ranked in the first second position This can only be done by bidding. And the pace of SEO they do not understand, also do not want to wait. Sometimes because of the server instability and other unexpected events to make the effect of the SEO greatly compromised, so the SEO seems to save money in fact delay the work of others do not pay attention, so the company's salary is not high SEO.

The essence of 3:seo is to save money for the company, not for the company.

For this reason, some people say it is sophistry. Why do you say that? If a company relies on bidding to maintain its customers, whether the site is mature or not, it has a cost for every click. This down your site for a year will not have any weight, when Baidu bid a stop, your site will immediately disappear at the end of the search engine. SEO as the industry to save money for the company, the savings are online advertising, but the money saved is not the money to help the company, so the boss will not pay attention to your money-saving Dafa, because they have no way to accurately compare how much money you have saved the company, and then to measure your value and the benefits you bring to the company, So your position in the company is not guaranteed. Look at the company Seoer, programmers, art, sales which most of the boss attention, you should understand this truth.

Reason 4: The stakes are too high.

When it comes to risk, futures laugh. In most cases, the risks and benefits are proportional. The more you invest, the greater your penalty factor, but SEO is not. When it comes to search engine optimization, the industry does not have to pay to be rewarded. Sometimes, the pay is steady, the reward is pulse. If you are lucky, you may be able to improve after a few days, or even achieve your final expectations, bad luck, may not have any movement for several months, then the boss will feel you can not or do not work well, thus picking up your wushamao. Almost all seoer are guessing the search engine's mind and applying the guessed "rule" to routine maintenance. But this "guess" comes out of how much straight, at the same time it can be how long the freshness of this who do not know. Maybe he tried it this way last month and it worked. Because search engine rules can change at any time. Search rankings can not be calculated by formula, so all your efforts may not bring a trace of effect.

Reason 5: boundless workload.

No one stipulates the workload of Seoer, but the search engine is obvious suggestion: more update original articles, multi-platform GF outside the chain. Leaders only know that the more the better, so the breeding of the outside chain Commissioner, the site editor of this industry. And the original should stand in the Web site planning and data analysis level of seoer but often do the most basic outside the chain and editing work. Sometimes we need to find material on the Internet, will be led to think in the busy browsing the web, that we should have been writing articles, has been published. A few days to send a few original too little, and so on. In fact, even seoer himself do not know how much this amount should be. Not busy on more points, busy less hair point. After all, this is not an article on an effect of the live, for this endless work, there will always be the more the better.

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