First quarterly sales failed one quarterly show division of Business performance

Regulation has had an impact on the sales of housing companies to map/CFP a quarterly display of the company's performance differentiation, some developers only complete the year goal 10%, benchmarking Room enterprises continue to pull the leading distance Yangcheng reporter Zhaoyanhua Report: More recently listed companies have disclosed a quarterly sales data show, including Vanke, Evergrande, Bi Garden and other large housing enterprises, The first three months have been a significant increase in performance. But the data also shows that the first quarter of the Rhine home purchase income than the same period of 41.85% decline in March, Jindi, Forte and other housing companies in the first year-on-year decline this year, the largest decline of 31%.　　It is noteworthy that, compared with the expected annual sales target, the major companies in the first quarter performance is not ideal, most of the failure or just passed, in which the lowest completion rate of the Gold group, the first three months to complete less than 10% of the annual sales target, showing that the division of corporate performance increased trend. Project layout of the results yesterday, the results of the permanent land production in Hong Kong, the first quarter of this year, sales of 19.8 billion yuan, compared with the same period last year, 8.39 billion yuan growth of 135.9%, the total sales area of 2.857 million square meters, compared with the same period last year 1.32 million square meters increase 117.2%. Also the performance of Vanke, the quarterly sales performance of 35.51 billion, an increase of 135.3%. According to the previous China real Estate Information Group jointly released the "first quarter of 2011 China real Estate Companies sales List TOP30", the country garden in the quarter of 9.3 billion yuan (not including 1.6 billion yuan has subscribed to the amount to be signed) among the three. "Benchmarking companies are doing well," the report said. "However, not all housing companies have been given a bumper harvest."　　Zhejiang listed housing Enterprise Rhine Home Property Quarterly report, the reporting period, the company realized operating income of 264 million yuan, down 41.85% from the same period last year, the performance fell significantly. Vanke, Evergrande, Garden and other leading housing companies in the first quarter of the sales report is not difficult to find, under the regulatory policy, supply rhythm and two or three-line urban project distribution ratio has become a key determinant of performance. Evergrande March opened 4 new projects are located in three-tier cities, the total sales of 800 million yuan a month. and has been deep in the two or three-line city of the country garden, but also to 1.5 million square meters of the results of the quarterly sales area third place.　　In contrast, the project focused on the first-tier city of the Gold group in March contracted an area of 99,000 square meters, the year-on-year decline of 10.6%, this year's initial decline.　　Sales fell in March from the March data, the property market control policy effectiveness is now emerging. Vanke in the first quarter of the monthly income of more than tens of billions of yuan, but March sales of 9.33 billion yuan, still far below January 20.1 billion yuan. "Regulation has had a significant impact on the market. Vanke board Secretary Tan Huajie said. Similarly, the March Gold Group to achieve the contract area of 99,000 square meters, down 10.6% year-on-year.　　Forte Group sales revenue from January to 692 million yuan, to 619 million yuan, two consecutive months decline, year-on-year decline of 31%. In this respect, the National Real Estate Manager Alliance deputyThe Secretary-General Chen Baoqun that this change in performance is the result of policy nodes.　　December sales, but also in the background of last year's regulation, but with the Spring Festival after the implementation of new regulatory policies, the market entered the sidelines, March sales fell. Benchmarking room to pull the leading distance in spite of the property market regulation did not loosen the signs, but at the beginning of the year, the major listed housing companies have been adjusted to increase the sales target. It is observed that some of the listed housing companies completed the first quarter is not ideal. At present, the completion of a better only one or two: According to Evergrande's sales target of 70 billion yuan this year, the first quarter equivalent to completion of 28.2%, Poly completed the year's target of 51.5 billion yuan 27%, Vanke's annual sales target is 140 billion yuan, a quarter to complete 25%, is just passed.　　The Gold group's completion rate is the lowest, with only less than 10% of the year's annual target completed in the first 3 months. It is noteworthy that, in the grim market situation, benchmarking housing enterprises continue to pull Datong other housing enterprises gap. In the first quarter of last year, only Vanke a company sales broke through tens of billions of dollars, and according to preliminary statistics, this year has 6 super large enterprises sold tens of billions of dollars. The real Estate Corps still has strong growth and strength, despite a weak market in which the first quarter has been regulated.