Four browser four kinds of crowd what kind of people are you?

As the saying goes, birds of a feather flock together. Similar things will come together because of the same attributes, and like-minded people will gather in groups. Nowadays, Internet products are fastidious about "positioning". In fact, this also reflects the different groups of different product preferences. Even as browsers with powerful tool attributes, different brands have different user groups. Below, small knitting take several familiar PC browser examples, see you belong to what kind of crowd?

Chrome browser-Geek Group

Since its release in 2008, Google's Chrome browser has brought a wave of innovation to the network technology industry. In addition to being first-rate, chrome is the most active support for many innovative technologies, and speeds up browser updates across the industry. This pursuit of innovation and ultimate, precisely in line with the majority of the users of the inner appeal.

So, in just four years, Chrome has become the world's largest browser, users for the entire industry 33.8%.

The data also suggests that with the advent of the Internet and technology, there will be more and more users focusing on the product and the experience itself. Today, it is possible that the Geek users are still in the Internet industry, but in the future, geek users may sweep across industries.

UC Browser--shopping group

UC Browser on the mobile end is the undisputed king-the global ownership of users 500 million, which is comparable to the existence of chrome.

This April, UC Browser released the PC version. It is reported that this is by the original Alibaba Taobao browser team and UC Browser research and development team to build together. Computer version of the browser not only inherited the UC "fast province", "cloud" characteristics and technology, but also in the cross-screen interaction and shopping experience in the performance of obvious advantages.

Latest news, UC Browser computer version 3.0 was released last week. This time the biggest change is the version of support Taobao account login-User Login browser, you can achieve free access to Taobao, Day Cat, Alipay and other services. On the right side of the page, click on the "Cart" style button to view Taobao Order and logistics details in the shopping panel. In addition, the version of the "shopping party" has pioneered the "bookmark View" mode, the user if added to the Favorites page for Taobao products, will be directly displayed as a commodity map, at a glance, to facilitate users to view or buy again.

Obviously, this is a big "kill recruit" for the users of the shopping group. So, imagine how many users Taobao, UC Browser computer version of how much space.

360 browser--small white family

360 of browsers are released at the same time as Chrome, and the speed of development is staggering. Four years, Chrome has done the world's largest, and 360 has done China's biggest. The crowd that chrome hits is geek, 360 dozen crowd is small white.

360 is smart, China's Internet user environment and the user environment in Europe and America are completely different. Europe and the United States because the developed countries, the Internet has grown very mature, very large base. On the contrary, China is still a developing country, the internet has just started, and the users of Internet products are mostly small white.

So the 360 strategy is clear--play safe.

Safety, which is a big pain point for many small white users. Because they do not understand the Internet products, so they are afraid of your products have loopholes. Now, if you tell the user that your product is the safest, then his first choice is you.

Sogou browser--Cock Silk family

Sogou Browser was released in 2009. In a sense, it is Wang Xiaoquan "three-stage rocket" the product of the strategy-based on the birth of Sogou input method, search for Sogou services.

Undeniably, Sogou input method is the only one of the Overlord, occupy more than 80% of the domestic market share. As a new generation of input method products, Sogou quickly caught most of China's cock silk users, and finished Google Input method. It and 360 browser logic similar, 360 browser is through the security concept of small white users, sogou input rule is through simple, intelligent input experience circle cock users.

Shun attack this idea, Sogou browser one is to import users through the Sogou input method, the second is the introduction of Sogou browser Wisdom version, to maintain the intrinsic needs of input method users. In this way, in the "three-stage rocket" strategy background, Sogou browser quickly opened the market.

However, the small series still have to admit that the above description does not represent all users. But you cannot deny that the "race" is real. Moreover, in addition to these four browsers represent the crowd, there must be other browsers and the corresponding ethnic users.