Group buying site is not too early from several group buying experience talk about internet marketing

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

2010, group purchase site surges, at that time, open the Internet E-commerce News, everywhere can see the group buy, and, group buying news has reached the local newspaper media, the war from the Internet to burn traditional media, eye-catching only one group purchase site consumer complaints more!

In the swarm group buying trend, group buying began to end, the time slipped to 2012, the market of group buying is deserted, a "holding group heating", people feel the sorrow of the site, 2010 to 2012, two years of time, about group buying news in endlessly, I also wrote a few group purchase articles, but, there is no real experience in group buying! See just a few negative news, hear are group buying website, feel buy not reliable!

The shift to group buying took place earlier this year, one of the first colleagues said that such a group purchase site is better, he has a few times in the above, in the quality of the price is good, on the other hand, a movie is very popular, but the theater to see the scene, and in the scene to buy a shadow ticket, price and group purchase is higher than one In the previous, also went to Taobao search, movie tickets or group buying site to sell relatively cheap, so after measurement, decided to buy a movie ticket on the site. Because there is Alipay account, a simple few, input mobile phone number, on the payment of success, immediately buy code sent to the phone, the whole process does not exceed 5 minutes, and the same day to go to the theater consumption, feel great!

With the first more successful group buying experience, there is a second time, from 2013 to buy movie tickets to now have several times, the most is to eat, take a buy coupons a three to the hotpot shop, grilled fish shops, barbecue shops, etc. to consumption, overall, is a little cheaper, but, in general, will need to pay some additional costs, The equivalent of holding coupons to spend. Overall, the site has been a total change of their own, after all, personally experience, feeling can also!

In this regard for group buying website marketing talk about some of their own views, Word-of-mouth marketing than any marketing methods are effective. As early as in 2010 contacted the group buying website, but, at that time the mentality is like a network marketing expert told jokes like, said the network marketing expert asked a university professor E-commerce teacher, you go to Taobao shopping? The teacher immediately answered who dared to go shopping Taobao, I do not trust it! Of course, it's a long joke. It was created by the time when Taobao was in doubt. Because saw too many group buying website news, and most are the news that the group buys the website to fail, is also to buy the website to be feared, but, the colleague in the group purchase website's good experience real description, changed the view, the person side's Word-of-mouth marketing to the consumer influence biggest!

Second, the group purchase site to meet the needs of users. For those who have already married, what kind of home purchase, furniture buy will not have too much interest, for the group in the Life Rush, what tour groups, luxury group buy just look, take their own, buy most of the consumer goods, such as watching a movie, eat a meal, and other buy products are not interested in , no need, even if no one is cheap, so, do a good job of the target users of the survey, the development of group buying site is critical!

Third, group buying is still in the groping stage, need more ways to let users and businesses know. Take to see a movie, the way to buy movie tickets there are many kinds of direct purchase in the counter, Taobao purchase, buy the year ticket, there is a group purchase, which way the most convenient to buy tickets, the most cost-effective, only through comparison to know, but, if only once in a while, It is also difficult for users or businesses to see the new way of shopping to bring benefits, group buying needs to develop slowly, anxious will produce "impatient to eat hot tofu" the opposite effect.

Once read a story about the failure of marriage and love website marketing, a webmaster early in the early days of the internet boom, there is a love of their site, but the original few people, the last site deserted, the webmaster finally sigh that if they do a few years of marriage website or have been insisting on doing, then, In the current dating program, whether in the Internet, television, traditional media fire of the mess of the times, they will be part of a piece of soup! Group buying site is also the case, in the public just accept Taobao, such as online shopping, group buying sites piled up, the final thousands of group purchase site encounter eliminated people sigh unceasingly. Only grasp the needs of users, using the right marketing means, so that they can do their own product promotion, whether it is a group purchase site or other E-commerce model, want to develop these two points is the most basic, of course, but also to the time of birth! This article Yuke Dream Fishing Tackle Factory Outlet center: http:// Www.xpkmyh.com starting A5 Webmaster Network, reproduced please keep the link, thank you!