Guizhou Moutai rises next year up the factory price of about 20%

NetEase Financial December 13, Guizhou Maotai evening notice, taking into account the company's product market supply and demand, raw and auxiliary materials prices and enterprise development strategy needs, and other factors, the company decided to increase the price of products from January 1, 2011, the average increase of 20%.　　The company said the price adjustment will have a certain impact on the company's 2011 operating performance. In the volatility of a a-share, investors holding Guizhou Moutai received an excess of 42%.　　At the same time, the total market value of Maotai in Guizhou also stood on the 200 billion Yuan mark, the same as the first-line wines of Wuliangye market value is about 150 billion yuan.　　After the sharp rise of Maotai in Guizhou, the management of the company has not changed, and the factors that push the stock price up are the possibility of a big price increase. It is understood that Maotai 2010 wine sales in 10,000 tons, and production in 26,000 tons. According to Maotai production law, the new production of wine after three years of storage, blending can be sold.　　Even according to the most conservative estimate, three years after the Maotai can be sold to more than 20,000 tons, achieve double. If Maotai sales quickly climbed, then the current terminal thousand above the price can be maintained, this is a problem.　　According to the liquor industry, the current less than 30000 tons of high-end liquor market, the normal annual new demand is estimated at 2000-2500 tons, and maotai a year of new sales will be 2000-3000 tons, the continuous increase in sales will inevitably impact the end price.　　In this sense, to maintain a higher channel spreads on Maotai for the next three years of smooth growth. Guizhou Maotai today closed to 200.70 yuan, Rose 1.41%.