Hospital Network Marketing don't hang on a tree

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

This article is to read the Liuzhing teacher wrote about Baidu Open Platform Network Marketing new mode of development direction this article after feeling. At present, the hospital industry in search engine marketing competition is very fierce, almost every hospital is doing Baidu promotion, the result is the promotion of higher costs, and Baidu has become the biggest beneficiary, especially in the introduction of the Phoenix Nest Baidu system. The result is very helpless, but this market is too tempting to give up and have to do.

In this case, apart from following the trend, there is no other way, Liuzhing Teacher's alternative strategy I very much agree. In fact, we do Baidu promotion at the same time, can add some staff to find other ways to promote the network or offline promotion. There are many online marketing methods, as long as we are good at digging, search engine marketing This tree will not be able to hang us, Baidu this search engine can not hang us.

Last year, about October or so, I encountered a big adjustment in Baidu bidding, my hospital's performance also fell sharply. Later, we adjusted the strategy, opened the Google, search, Sogou and other search engine bidding, although the effect is not as good as Baidu, but also has a certain effect, and the cost is relatively small, the cost is much smaller than the promotion of Baidu.

Of course, I think more important is that we have to develop and use other online marketing methods or offline marketing. Like Baidu Network Alliance is also a good channel. In addition, we can also toward the forum marketing, news hype, soft text promotion, blog marketing, database marketing, SNS Marketing, the recent vigorous sales of the meager marketing, such as non-search engine marketing, so that we see the network to promote the diversification of the development of the way.

My personal view is that the network marketing is not immutable, the future of the network marketing will be more diversified, we must keep up with the direction of the Internet development, borrow teacher Liu's words, that is, we should give full play to imagination and creative integration network to promote the way to create more classic network marketing cases, If we will only stare at Baidu's indexed rankings and keyword prices, then we will become a frog in the well, never see the vast sky outside.

Author information: Xin Cheng, 07 contact with Network Marketing, participated in Nanjing profit for the SEO training, division from a founder Kun. is mainly engaged in hospital network marketing work. Want to see the author more articles please login www.wangxincheng.com qq:1225318993 This article welcomes reprint, reprint please indicate the source