Absrtact: The reporter learned that the National Household Electrical Appliances Standards Committee will revise the limits of household appliances noise standards. After the introduction of the policy, not complying with the new rules of small household electrical appliances will gradually disappear, or trigger the small household electrical appliances industry shuffle. And with the rapid upgrade of household electrical appliance industry structure, will also direct push
The reporter was informed that the National Household Appliances Standards Committee will revise the limits of household appliances noise standards. After the introduction of the policy, not complying with the new rules of small household electrical appliances will gradually disappear, or trigger the small household electrical appliances industry shuffle. With the rapid upgrading of household electrical appliance industry, it will also directly promote the rapid development of smart home appliances industry. Recently, the reporter visited a number of stores in Beijing, the current market on the main mute, smart home appliances countless products, a variety of products, the same type of product prices from hundred to million.
In this regard, the industry believes that the state-related policies, the overall structure of household electrical appliances upgrading and transformation has a great impetus to the role, but to be wary of some enterprises to use the policy, the opportunity to falsely mark the price of fraud consumers.
New GB will be introduced
National Household Electrical Appliances Standards Committee recently said that has begun to revise the limits of household appliances noise limit-"household and similar electrical noise limits." It is understood that the standard revision of a total of 18 types of living appliances, new razors, dryers, dishwashers, indoor heaters, air purifiers, vacuum cleaners, electric massage chairs, hair care devices, and oral hygiene, food processors, water suction cleaners and waste food processor 12 categories of products.
Relevant sources said, the current national standard revision has come to an end, is expected to be implemented in the year. And the introduction of new noise regulations, will further accelerate the fittest of the brand of small appliances.
It is reported that some brands of small appliances noise is extremely serious. In recent years, with technology upgrading and the rise of intelligent industry, some small household appliances began to play a mute card.
Gome, Zhen shop sales staff told reporters: "The current market, the main mute small household electrical appliances have become the main sales force, consumers in the purchase also more inclined to mute products." Noisy older products only through the online channel sales, has exited the store. ”
Mute Product price difference is big
The reporter sees in suning storefront, different model air purifier price difference dozens of times times, some air purifier is crowned with "mute" the concept, the price will rise up. At the same time, mute fan, mute heater, mute vacuum cleaner's price compared with similar products are also higher than 10 times times. In addition to the "mute" function, the price of the product can be so much worse?
A retail enterprise sales staff told reporters, home appliances prices are basically manufacturers to determine the efficacy of specific products, he has not experienced, mostly by relying on the product training of manufacturers to understand the knowledge of consumers to promote. He then said to reporters that some of the products can be displayed mute effect, has reached the relevant standards. When the reporter question this standard is what, this salesperson also is confused. A technician to repair the air purifier told reporters that small household electrical appliances are similar in principle, the actual technical content is not high, low-cost.
Household appliances industry has circulated a word, that is, "sell big household electrical appliances is not as good as selling small appliances", small household electrical appliances and the high profit also driven a group of home appliance and Internet enterprises to enter, and now small household electrical appliances are also a large number of household electrical appliance giants such as the United States,
Some people in the industry said: "Small household electrical appliances market product variety, demand diversification, but the brand concentration is low, present competition white-hot trend, and polarization is obvious." At the same time, the fierce competition between small household electrical appliances led to lower product profits, each new concept, may become a part of the enterprise ' use of tools '. Driven by interests, household appliance enterprises falsely marked the price of products, fraud consumers have a precedent. Relevant departments in the formulation of policies, relevant measures should be timely issued. ”