How can the webmaster do well the website detail optimization work

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Large and medium-sized site SEO mainly rely on two aspects to enhance the weight of the whole station, that is, internal structure and internal links to obtain a large number of long tail flow, the following simple talk about several webmaster in the process of SEO easy to ignore a few details of the problem.

Internal structure optimization and internal link distribution is reasonable

Large and medium-sized websites general columns are more, the internal structure is also complex, many people can not grasp the whole of a framework, but the internal structure is very important, the weight must be evenly distributed, otherwise the late long tail word is difficult to get good rankings.

The internal structure is mainly hierarchical relations, many people mistakenly think that the hierarchy is too much for the inclusion of adverse, so all the columns are set, or all set for the first level channel, or the site itself set a large number of columns, but not more than two levels, in fact, this setting is unfavourable, and the long-term consideration is not conducive to the development of the site, As long as the link structure is reasonable, will be included.

Internal links are the most important part of a large and medium-sized Web site, about the inner chain, webmaster Online can find a large number of articles, in fact, summing up my experience, the most important thing is the content page call random article list, so that the site can be a good form of a large network, so that spiders in the free chaos, of course, there is also a problem, It is best to be able to do random calls for how long the article, such as the random call in the first one months of the article, otherwise, if there is no time limit, then the earlier published articles are called the probability of greater, so that the distribution of the chain and the weight of the transmission is very uneven

Second, from the long-term analysis of SEO should pay attention to the details

Large and medium-sized sites unlike some small stations, many large and medium-sized Web site SEO details to do from the long-term analysis of how to do more reasonable, such as: The General Site content page will call a list of the latest articles, we have a long-term analysis of this detail, we assume that your site has hundreds of thousands of of data, Because of the adjustment of advertising and other reasons need to regenerate the whole station, then these latest article list is all point to the latest update of the 10 Lais article, the chain structure has taken place a major change, from the point of view of the weight, the recent update of a few articles will get a lot of weight, and the previous weight of the article will slowly fall down, Spiders crawl from the point of view, spiders will track the internal links to a large number of crawl the latest more than 10 articles, thus reducing the crawl other articles. Therefore, if we want to add the latest content Page list, then we should try to the site in the initial layout, advertising and so on and fixed, as far as possible to ensure that the whole station will not be regenerated, if you do not have this, the content page can directly do not have the latest article list.

Third, reasonable distribution of key words

A lot of webmaster in the operation of large and medium-sized Web site is still like a station, on the home page piled a large number of keywords, in fact, large and medium-sized Web site traffic mainly from the long tail flow, in general, large and medium-sized site keyword distribution is the home to do brand words, column page master keyword, content page do long tail keyword, the topic do hot keyword. My personal comparison of the home page only to do a brand keyword, some people think this is too wasteful, but also in the home page plus a few of the most difficult keywords.

Four, the flow of statistical data to be analyzed and optimized.

SEO optimization process, also need for the flow of the source of monitoring, from the statistical data, to days, Zhou as a unit, to understand the search engine to bring traffic, the proportion of the key words, these results and the expected difference between the target, according to the statistics of the relevant keyword optimization adjustment, For example, to strengthen the new site to bring more traffic to the search keywords to highlight the optimization, consolidate its weight, for not yet to get the ideal ranking keyword optimization and so on, so as to constantly adjust and enhance the effectiveness of the site optimization. This article starts from A5, reprint please keep the author link hemorrhoids treatment method http://www.cqtaihai.com/Thank you webmaster support and cooperation.