How I reduce the bounce rate of pregnant women's websites

Source: Internet
Author: User

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We all know that for SEO, the page bounce rate is a factor affecting the optimization effect is very large. Most of the traffic that I run on pregnant women's websites comes from search engines, and it's basically a long tail word for content pages. Although this kind of words can bring good traffic, but access depth are very shallow, basically is to see the content on the go, jump rate is very high. This for SEO flow based on the site, is undoubtedly a bad effect, over the years, through the search engine to the traffic must be less and fewer. So how do I adjust the content page to improve the rate of jump out of pregnant women's website?

1, call the full time hot articles

Why do we have to highlight the whole time? Call Popular article This is not uncommon, many sites in order to improve access depth will use this method, but you go to look at some similar Tencent, Sina, NetEase website, they are called are recent hot articles. So why are we calling a full time hot article? This is because we are in different areas, news sites are time-sensitive characteristics, the more recent news other people more interested in the more likely not to have seen. And our pregnant women's network, mainly is the knowledge as the characteristic. This knowledge is generally fixed and does not make too many changes. The more popular things, is the reader more concerned about the problem, then through different keywords to visitors, will be in the guide to enter the new page.

If your site traffic is sufficient, use your own statistics to do the hot article is no problem. If you are a new site or the flow of the site is not large enough to find other large sites of popular articles as a reference to build homemade hot articles.

2, according to the keyword call related articles

Many of the Web site calls related to the use of the article is a random form, there are also calls this column related articles. But for users who come in through search engines, it is best to call related articles by keyword. Why? This is because, users search for things through search engines, may use words vague or too wide range of search, will cause can not accurately search for the content, such users stay time short, jump rate is high. We can expand by keyword, for example, in the "pregnant women can eat grapes," the article, we can be related to the emergence of "pregnant women to eat the advantages of grapes", the impact of pregnant women to eat grapes, "pregnant women eat grapes better", rather than simply appear all kinds of "pregnant women can eat xx". In this way to prevent the fuzzy search user's bounce rate effect is very good.

3, call the latest pregnant baby news

Various industries of the site users are concerned about things are different, such as SEO sites, users are concerned about the latest SEO technology, real estate sites, users are concerned about the latest housing prices, stock sites, users are concerned about the latest stock prices. and pregnant women's website, care about in addition to knowledge, there are a variety of baby, related policies of the news. This is very attractive for pregnant women, especially before the report of milk powder, this information about baby safety, pregnant women are always concerned about. There are, for example, a multiple-child policy ah, only reward and so on, but also has a very great amount of traffic.

4, long article as far as possible pagination

In the past, I also feel that the article as far as possible not to page better, so that users can read at once. But through some big website observation, found that a lot of websites will use this way to reduce the bounce rate. In particular, some fashion sites, will use a picture with a section of a page, an article down on several pages. This method we can try, of course, the overall balance, do not increase the user's aversion, in 1-2 screen to pagination is a good line.

I was through these 4 ways to reduce the bounce rate of the site, it does have a very good effect. This article by pregnant women can eat grapes http://www.youmei8.com/putao.html original release, reproduced indicated.

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