How to obtain a stable flow of web site

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

This topic many stationmaster all knew, moreover each stationmaster thought all will not be same. In fact, the old saying has been repeated. So how to get a long-term stable website traffic. This is the hardest to do, but also every webmaster want to do. The traffic of the website divides into two kinds, one false flow, one is true flow. Some stationmaster is a little wonder? What shouting flow and false flow ah. In fact, this is very explained.

Fake traffic = That's how you spend your money on a website. Now brush the site of the company, including the individual really too much, you search on the Internet to brush the site or brush flow, such as keywords, there are many sites, there is a need for money and free. Brush what how many days package you alexa reach how many million. I say the truth, this is Ghost Hu Ghost, Alexa data is relatively good-looking, I looked also satisfied. But do you dare say that The advertiser is advertising on your website? Now advertisers are fine with thieves. If he puts an ad in your website, he will look at your real site traffic and a series of things. Some webmaster said I Google AdSense to earn money, in fact, the truth is the same. I think, if you do not spend the day to brush the site, your site traffic to go there, Alexa ranking is not a diameter drop.

So how do we get real and real web traffic?

It's up to us to do it with real talent. In fact, do website promotion is so several. Here I do not have to say, because the front also don't know how many webmaster wrote about this kind of promotion article. Quick Push Network to talk about the way to promote marketing. We should according to the user to understand the way of the website and way, can be corresponding to the website promotion means to do the following classification:

First, according to the user access to the site information sources, can be divided into online channels and network channels, so the Web site promotion means corresponding to online promotion and network promotion of two basic types. Access to information online is also this series of articles will be the main introduction of the Web site promotion channels, but these are not users to obtain information about the only channel, in fact, network marketing does not reject the network under the marketing method, the two are not contradictory, can cooperate with each other to play their own advantages, so as to In the network marketing method, generally rarely consider the marketing means under the net, but in the website promotion, the use of the means of the network is sometimes very necessary, because some websites in the release of the use of online promotion means does not necessarily quickly reach the purpose of promotion, so often need to network under the combination of the next.

Second, according to users to obtain information on the initiative and passivity, the access to information can be divided into active channels and passive channels, website promotion means also have active and passive points. The user's initiative to obtain information means that the site in a passive way to promote, for example, we use e-mail to promote new sites to potential users is the initiative to promote, and users are passive to receive information, when the user through the search engine to find and enter a website, users are active access to information, and the site is a passive promotion. But the passivity here is not passively waiting for the user to understand (essentially different from a few years ago when some companies built websites that never publicized, so the user simply can not understand the passive status of its Web site, is actually for users to understand the site information provided as convenient as possible conditions, so from the user's point of view, the user is active, And the site is passive waiting for users to understand. Similarly, users often do not always really can only passively accept information, but also to promote the user e-mail as an example, the formal email marketing is first approved by the user, that is, users receive the information is customized by the user (such as voluntarily choose to join the mailing list), but what time to send this information, And what information to send is still a business decision. E-commerce era is often considered to be the user to develop marketing rules of the era, so the user has more initiative, but the user's initiative is not entirely up to themselves, because he obtained information must be the enterprise has been designed in advance, and the number of information, as well as the value of users, The initiative is still in the hands of the provider of information-enterprise. How to master the relationship between the active and the passive, that is, the understanding of the essence of interaction.

Third, according to the user to understand the site information used by specific means, you can list a number of ways, such as search engines, categories, classification rankings, site links, e-mail, instant information, network real name, general Web site, forum, Yellow Pages, E-commerce platform, network advertising, e-books, free software, web site encyclopedia books, Newspaper website recommendation, and so on, each way can be used as a means of web site promotion. These methods are often interspersed in other website promotion categories because of the difficulty of classifying all Web site promotion methods.

Four, according to the site's stage, can be divided into Web site before the promotion strategy, the initial release of the site's promotional strategy, site development and stability of the promotion strategy, and so on, each stage of the use of the site to promote the method there is a certain difference, the same site promotion means in different periods of application is also different. From the point of view of the website operator, it is more meaningful to design the website promotion strategy according to the different development stages of the website, so in the following article, if a certain kind of website promotion method is not suitable for each stage, it will explain its stage adaptability by the way. Because the planned publication of the content of the book is still in writing and improve, so the online marketing new observation website serial article content can not guarantee systematic and step-by-step, only in the latest, most practical principles, as much as possible priority to introduce the current most popular, valuable web site promotion methods.

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