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The so-called network integration marketing, that is, in this, the Internet presents a pluralistic development of the situation, derived from the diversified network marketing. Below, nerd speaking, how to network integration marketing.
At present, with the change of people's living standard, the artificial consumption concept has also changed greatly.
From the most intuitive product sales in terms of this. From the beginning of pure physical shop sales, to the current Internet diversified sales of the heat, it is not difficult to see, now more and more enterprises attach great importance to Internet marketing. These have also prompted an increasing number of business-to-business, Business-to-consumer and other platforms to speed up the development.
1. Database Marketing
Database marketing, the most typical, can be counted as a mass mailing marketing. We can use any way to get a portion of our potential customers ' emails (including but not limited to), and then send bulk mail. A friend of mine, to do some kind of industry forum, through some way, get all the members of the competitor forum email. On the premise of their own website attractive, this kind of correlation is very strong email mass, the effect is very ideal.
2, Media advertising Marketing
If you have any customers like the end of the financial backing, you can try to hit the internet media with money. Every customer prudential goods, in the 85th day after the establishment, reached a daily sales of 1000 orders of terror records. The pace of development is staggering. It is relying on the overwhelming media advertising support. The above mentioned from the green source to see network marketing and promotion, but also to a large extent rely on the promotion of media advertising.
3, forum, blog, SNS, microblogging, etc.
Nowadays, all kinds of communities have existed in various forms and developed rapidly. For example, the hottest microblogging right now.
If you are in this piece of internet marketing, you can use the following four simple words to summarize. Words may seem simple, but they need to be carefully pondered.
Fiery interaction, a good user experience, a high degree of attractiveness, accurate marketing.
First of all, in order to bring benefits to us in these platforms, we must first create a fiery interactive link. The enthusiasm of the members to mobilize, and we participate in interaction, with us to post, replies and exchanges and so on. At this point we need to take into account our topic, whether the hands are attractive enough to motivate them to participate in the interaction. At this time, the design of the Web page is beautiful, whether to meet user habits and so on, but also affect the degree of our interaction, in order to achieve an interactive effect, how do we want to promote, interspersed into interaction? Firmly grasp the user's psychology, precision marketing.
4. Search Engine Marketing
Search engine marketing, the simplest two ways is bidding and SEO.
Bidding, that is, to participate in Baidu promotion, pay to Baidu, our site can be directly in the search engine display in the front. As long as you give money, you can get the rank immediately.
SEO, through the website optimization, so that the ranking of the site to achieve an ideal ranking. This does not need to pay Baidu, but it takes a certain amount of time to operate.
5, one-way display-oriented marketing
How to do one-way display marketing? We only need to operate the post, send video and other promotional methods.
Can be classified information on a large number of posts. In the video site, upload our carefully crafted video to achieve the promotional effect we want. This way, the need for a large quantity, quality.
6. Mutual Marketing
What is the reciprocal marketing? We can work with other businesses or companies or websites to complement each other's shortcomings and achieve a winning effect.
Here, for a very simple example. I have a friend of the internet company who did it. He cooperates with a local newspaper, my friend helps the newspaper to advertise, pulls the advertisement, the newspaper gives my friend to carry on the newspaper propaganda, pulls the list for my friend. Of course, the PR effect is a big part of it. My friend, who is also a professional, is very good at talking about it.
These are some of the more common ways of marketing nowadays. will be not considerate place also please understanding. We need to refine and integrate the above methods for immediate trimming, to achieve a comprehensive, consistent and accurate marketing effect in the process of interaction.