How to reduce the page bounce rate?

We all know the importance of SEO statistical flow analysis, but may not pay attention to their own site jumped out rate, is up or down? In fact, this is also very important for SEO.

Bounce rate refers to the percentage of a group of pages or pages accessed by a user who has browsed through only one page. The number of jumps is the number of times the visitor exits from the page without accessing any other page of your site. So the jump rate algorithm is: Browse a page to leave the site number of times/Enter the number of sites = bounce rate.

So the jump rate is a measure of your http://www.aliyun.com/zixun/aggregation/8331.html "> website user experience is an important indicator of good or bad." To see which pages of the jump rate is very good explanation needs to be revised or optimized.

Google's anlytics and browsers can count the bounce rate. How many have just glanced at your site and gone, or your site appears on the search results page, but the user went in and chose to continue to see other pages. So from this you can see how many of your site's daily browsing volume is virtual, how much is really help customers to search for the information they want, to a certain extent, to measure the quality of your site, will also affect the ranking of PR!

The final analysis is not the user experience and the content of the site. First talk about the user experience, if you wait for a 10 seconds your Web page can not open I would rather find something else; another is related to the site structure of the link, that is, the link depth problem, if the user first clicked on the page is not a direct result of the page, then give you a link, generally this is the limit, if continue to point down still not, Users will have the feeling of being cheated, directly choose to turn off the page. So to do a good job of the site's internal link structure, so that users no matter which page to enter the unimpeded, such as the relevant context of the article links, recommended articles and so on. Good internal link structure will naturally lead to other pages of the PR value. As for the content of the website this is obvious, like to do the garbage station, brush a lot of keywords, the user came in from the search results, did not get the information they want, but is something messy, is obviously deceived. Some of the key words with the search is not related to the small, not to retain customers, these are at the beginning of the construction station will be considered.

Of course, there are other factors, such as the wrong direction of promotion, brought a momentary target user traffic and so on! will also lead to jump out rate!

In fact, it is said that the site itself is a problem, to let search engines proactively find your good to pay attention to you, rather than you have been to cater to it.

Webmaster often statistical traffic, analysis of how many IP site per day. But they don't necessarily count the Web page bounce rate. What is the page bounce rate? The page bounce rate refers to the percentage of a group of pages or pages accessed by a user who has browsed only one page. The number of jumps is the number of times the visitor exits from the page without accessing any other page of your site. So the jump rate algorithm is: Browse a page to leave the site number of times/Enter the number of sites = bounce rate.

Can say, the page jumps out rate is examines the website to the user experience the best basis, the webpage jumps out rate is low, explained it to the user experience effect is good. If a website is clicked in by the visitor to exit, the visitor cannot search the information on the webpage, the nature will withdraw. A user experience bad station, its ranking and PR will not be good where to go.

So how to reduce the page bounce rate?

For the above description, the key point is to improve the user experience. How to improve the user experience? First, the server to be quick, if the user visited your page after 10 seconds has not responded, the user is impatient, will immediately choose to exit the page. Second, the link problem. If the user first clicks on the page is not the display page, and then point, also not, you can imagine the user is what kind of feeling. This deceptive user behavior, there will be no return visit users, do not say to increase the site traffic. Therefore, completes the website internal link and the structure appears especially important, must ensure that the user clicks each page to be able to open quickly. You know, the internal link structure well done, will lead to other pages of the PR value.

In the final analysis, reduce the page bounce rate is the key or the site itself, the user experience is good, the search engine friendly, the flow will naturally rise faster, it will naturally reduce the bounce rate of the page.

Source of this article: http://www.taozuanba.com

Please indicate the source in the form of link, otherwise please do not reprint