Huayi Brothers 17 TV dramas expected to be 600 million

Huayi Brothers (300027) recently disclosed a quarterly show, the company 2011 first quarter operating income of 167 million yuan, an increase of 67.22% per cent, attributable to the listed company shareholder net profit of 36.6505 million yuan, an increase of 263.3%.　　The announcement said that the first quarter performance growth is due to the company's business development, especially the film business to achieve substantial growth, while the company's strategic layout adjustment in place, the overall operating performance in accordance with the expected sustained growth. In the first quarter of this year, Huayi Brothers film Plate operating income of 102 million yuan, up 243.6% year-on-year. During the period of the company launched the "Non-interference two", "the Old Master" and "The New Shaolin Temple" three films, and the TV drama plate revenue from the same period fell 72.7%, because the first quarter of this year's new TV series only one, the same period last year two.　　In addition, this year's new music, cinemas, games business income of 22.1756 million yuan, indicating that the new business has made a certain contribution to the company's performance, the company's strategic layout has begun to pay off. At the same time, the company's main business income structure is constantly optimized, 2012-year film, TV series business is expected to wing.　　Plans in 2011 to form the income of the "Holy Day Doorway", "Far Away Flying Eagle", "non-interference" and other 17 TV dramas, a total of 547 episodes, revenue of about 600 million yuan, is expected to grow more than 100%, the company's 2011 TV drama contribution more obvious. Huayi Brothers said that the company's business layout is increasingly perfect, the latest adjusted "content + Channel + derivative" of the whole industry chain development model of investment income will begin to contribute this year. Among them, content production is still the core of the company's medium and long term pyramid strategy, and the continuous promotion of channel management will promote the content production value better, and the derivative business of film and television production will create a broader space for the company's future profits. Responsible Editor: NF045