Huayi Brothers spend 70 million to enter the online games market

Today, Huayi Brothers (300027) announced that the company will use a super raise capital of 70 million yuan, through the acquisition of equity and the way to increase capital, to obtain Beijing Huayi giant Information Technology Co., Ltd. 51% of the equity, enter the online games market. Huayi is expected to have an average annual after-tax net profit of about $14.413 million in 2011-2013.　　The company has been with giant Network Group Co., Ltd. on the 3D version multiplayer online game "King of Kings Ⅲ" to develop a binding framework agreement, Huayi giant will have the "King of Kings Ⅲ" intellectual property rights and responsible for the game's operations and research and development work. As a domestic leading media entertainment company, Huayi Brothers focus on the cultural and entertainment industry content manufacturing and channel development.　　Industry insiders pointed out that the cooperation with the Giants group, not only the two companies in the business of strong cooperation, but also a breakthrough between the industry and the Industry strategic Alliance, marking the two forms of entertainment and video game of the powerful cooperation. Zhongjun, chairman of Huayi Brothers, said that the cooperation between Huayi Brothers and Giants is not only a simple linear growth, but also looks forward to using the most scientific multiplication thinking, fully develop new business and existing business linkage, the integration of business derivatives into a new profit growth point.