Recently, according to the news, in the field of wine electric business "singles alone" Jiuxian network began to alliance with other e-commerce sites to seek rapid development. In with Bowser, Dangdang reached exclusive strategic cooperation agreement, and has been hand cat, Jingdong Mall and other electric business enterprises, Jiuxian network again with the 1th shop to reach the exclusive agency business agreement, settled 1th store in charge of wine channels, 1th stores will no longer contract new wine suppliers and gradually repaying original suppliers, both in commodity prices, inventory, Even all promotional activities are consistent, and logistics warehousing and other after-sales service by the Jiuxian Network is responsible for the completion.
According to the 1th Mall general Manager Cheng introduced, the cooperation between the two sides will take commission rebate mode, but for the specific ratio of return, both sides did not disclose.
and Jiuxian Network Mall business Department general manager Zhang Jibin said, and 1th stores of cooperation this year is expected to achieve 500 million yuan sales. This year Jiuxian network will sprint 2 billion yuan sales target, the next 3 years strive to achieve tens of billions of dollars in sales.
At present, Jiuxian network sales do not prevail, but is the cooperation of the site contributed to a greater sales, for the future official website and cooperation site sales accounted for, Jiuxian Network CEO Shang told the first financial daily, I hope the official website can account for 60%, other channels accounted for 40%.
In addition, the logistics storage capacity has been the bottleneck restricting the expansion of the electric business enterprise scale. In the last year, the Sequoia Capital and the eastern rich sea, such as several well-known enterprises 70 million U.S. dollars capital injection, Jiuxian network began to vigorously promote the logistics and distribution construction.
Shang also told reporters, Jiuxian network new round of financing has been in the negotiations, is expected to reach an agreement soon, and for the investment enterprises and the amount of capital injections, he did not disclose.
However, for the Jiuxian network, although there are currently Maotai, Wuliangye, Lang wine and other wine-enterprise partners, but still face online prices and offline channel price conflict problem, previously, because of low-cost strategy, Jiuxian Network has once encountered the traditional retail channel dealers "siege." Shang told reporters that the current Jiuxian product prices will be lower than the traditional channel 20%~30%, while the gross margin can be maintained at about 15%.
Insiders said that the Jiuxian network only to solve the above problems, in order to obtain more wine manufacturers recognition and support, but also to obtain more sourcing and solve all kinds of disputes, so as to support the rapid development of enterprises.
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