Just change the job seoer how to effectively launch the new phase of the site SEO optimization work

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

For a long fight in the Seoer, for their previous industry must have a very clear and detailed understanding of the Site keyword rankings and optimize the details of the grasp will also be able to operate freely, but whatever the reason, after the resignation of how to better serve the new owners, we face the new site optimization work, We should specifically from what aspects of the analysis, the author will be from the following a large aspect of kapitalmakes analysis, just change the work of Seoer how to effectively launch the new phase of the site SEO optimization work.

First, maintain a low-key learning posture and communicate with leaders and supervisors in a timely manner. No matter how glorious your history is, remember that the new professional field is a new beginning, the industry is different for optimization strategies and operating methods are also differences, just into the post, we must first actively and the Director of communication, analysis of the current site weight flow composition, optimization process encountered in the problem, to carry out a detailed and careful record, For the last three months the optimization of the site to do a detailed record. For example, in the last three months outside the chain construction way, article update frequency and fixed-cycle update amount is how much, first of all to do well know, in the analysis of the same time we have to compare ourselves to take over the site, and their previous operation of the site similarities and differences between the points, for some details of the issue must be documented. Second, seize all the spare time, carefully analyze the characteristics of the new industry, the company's profile and corporate culture, product knowledge and so on. For an optimization staff to update the content of the site is not ordinary things, if the product of a smattering of products, corporate culture, Enterprise services targeted customers to grasp the remote will inevitably result in inefficient work, low conversion rate of some negative factors, in the early stages of work, The study of corporate culture and the analysis of the site to be optimized is the first way to work.

Second, the analysis of the details of the site focus on the website weight to improve user experience. Do the 1th basic work, the author thinks that the next station details of the optimization is our attention to the second play, including 301 jump, 404 page production, robots file inspection, the three major tags of the writing, the use of Noffollow tags, url standardization, And so on, the scrutiny and analysis of the details, if some of the content has been improved to continue to check the next can be, the purpose of the inspection to meet their own think unreasonable place in time and the Director of communication, to adjust, this time to remember not to make their own ideas, new entrants into the work environment, avoid arbitrariness, all attention to teamwork, After consultation with you, it is not too late to adjust, if it is a person responsible for the whole optimization work, it is not reasonable for their own place drastic reform is. Second, the user experience this piece for the home page details of the adjustment, such as the home page article is best to use a unified CSS format control, some table layout and text to its way and so on to adjust the page layout whether it is a table or CSS note block and block on its, Text paragraph indentation, etc. affect the user experience of the art layout adjustment to the best state, starting from the details, so that users to enter the site, to improve the user experience of the details of the site to enhance their understanding of the company's culture, spirit, product recognition level, exhaustively, Consider the whole situation from the details this is the general people's thinking habits and thinking patterns.

Third, the site data for detailed analysis of the formulation of optimization strategies and objectives. After doing the basic work, this is the first step of March, the next is to consider seoer real time, the first analysis of the site data, including the site's main keywords, long tail word ranking situation, the site competitors have their rankings to do well know, the current and opponents of the gap between where, At present, the site encountered what aspects of the problem is the right to drop? Or ranking has been hovering around? The strategies used in different outcomes are certainly not the same. Second, the development of a complete and detailed monthly work plan and quarterly work plan, the specific details to the weekly and daily routine process, including how many updates per day, how many outside the chain, the first month, the first quarter of the article included and the number of chain to achieve what effect. For outside the chain construction specific monthly need to establish which outside the chain operation mode, such as the soft text submission outside the chain, the classification information platform information release to specify the detailed number of updates, operating platform, detailed to the daily work. Finally, in addition to SEO, other network promotion channels, including Soso ask, Baidu know, Industry forum directional flow and so on to effectively improve the site traffic other ways to analyze the statistics.

Finally, we should try our best to do the daily work and adjust the unexpected problems. The last point, is the process of things, according to the plan every day, the performance of the weekly work and the completion of the statistical analysis, which mode of operation to be improved, the implementation of the plan? The reason for not being able to perform in place is to reflect and summarize. Through their own plans, such as three-month site ranking the first page, traffic doubled one times, included double. How much effect does the goal analysis have to accomplish, for what can not be done, the analysis of improper operation or the goal is too high, and constantly reflect and adjust, timely and competent communication, to some Webmaster class forum exchange, share their own operations experience, encounter doubts and puzzled also can go to their circle to find help, Believe that as long as their serious efforts to site rankings and weights will certainly achieve good results.

Finally, the author summed up, in fact, for any SEO work to develop whether the strategy or the details of the issue of the grasp may be far more difficult than the author elaborated, more complex, the author here just for you to provide some optimization ideas, specific problems to be specific analysis. I think as a newcomer we should not only have a solid professional knowledge, in the work often pay attention to the team spirit, and maintain their own department or other departments of the company is the most noteworthy things, avoid, arbitrary, thinking that their technology is very cow underestimate others, this is any industry new practitioners the most taboo things , must pay attention to the discretion. Well, today said a little more, the above superficial talk also please old birds passing corrections, I am deeply honored. All right, this article from Xian cabinet http://www.029chuguiw.com original A5 webmaster nets, reproduced please retain the author copyright information, thank you for your cooperation.