Looking at the overall situation, how to choose the advertising mode of the website skillfully

Source: Internet
Author: User

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Seoer do a lot of website have original intention, perhaps many original intention are very beautiful, but do not rule out all seoer want to have a point, that is profit. And for the website, want to profit, need to pass advertisement. However, how to distribute ads is also a learning, like large or Spring Festival gala because the ads are rejected by everyone, if the insertion of ads is not clever words, then it is easy to arouse the fierce resistance of users. Small make up oneself once because of the advertisement of a website and choose not to go to this website again, choose another same type of website. Therefore how should choose the website the charge pattern, inside stylist can be in.

Now the website profit generally divides into three kinds of models, one is the advertisement charge, the website content resources free, but through the distribution advertisement charge. The second is the membership fee, that is, through membership fees to obtain income. The third is both, both members and free users. Three kinds of web site models have advantages and disadvantages, since needless to repeat, today's small series want to talk about is also new seoer may be the most puzzled the most need, is the advertising fee model, how the advertising is appropriate to insert the problem.

Advertising fees are the most common mode of advertising, and basically most sites are in this way. This kind of website usually resources are not too big professional value, is not necessary, entertainment class site is very typical one. If the site is a recreational advertising, not professional, content does not include a lot of information, then this charging mode is undoubtedly the best choice. They have no requirement for the level of knowledge and education of their clients, this kind of website generality is the content value is not high, the Internet is a place with share spirit, these are not too high value, the professional low website basically does not have the information monopoly, therefore cannot do the member charge, only chooses through the advertisement. But even the ad-charging model of the site, there are very many types. For example, side-side page ads, such as the lower right corner window, such as invisible links, such as implantable ads.

So to say that the pros and cons of these types of advertising, side-page advertising is the advantage of the choice is not to hinder browsing, so many text information class site preferred. The disadvantage is to occupy the site space, the content of the space occupied by advertising compression, so people feel that there is no content. and the bottom right corner window advertising advantage is that it basically does not occupy space, and relatively independent. The disadvantage is that people pull down when very troublesome, to the user caused inconvenience. There are hidden ads such as invisible links and implantable ads, compared to the two dominant ads. The advantage of stealth links is that it directly into other sites, can bring some traffic, but the shortcomings are also very obvious, will allow users to enter a baffling site, directly caused users to lose trust in the site. Implantable advertising in the eyes of the General people, is the most appropriate way to advertise, in fact, this concept is very wrong. The content of the ads embedded in the content of the site, will allow users to the authenticity of the content of the site lost Trust, even with users will lose trust in the site.

According to the characteristics of these ads, the most common side-page ads are often used in news classes or novel Web sites, do not hinder browsing and there is enough space. Right lower corner window ads are often used in video-type sites, will not disturb the user to see the video, but also a sense of existence to remind users of the content of advertising. Invisible links are often used in some of the credibility of the small web site and informal video site, generally do not recommend seoer do this choice. And implantable advertising is used in various types of sales sites, because the site itself is to sell goods, the content itself is to sell. Specific how to choose, it is necessary to see seoer their own ideas, or seoer habits, but from a large environment, this article introduces the method is the safest and most of the most scientific method.

Summary: When the new Seoer website has the first advertisement, the choice of the way of advertising has become a big problem. At this time, the new seoer avoid the impatient, quick success. Choose the appropriate advertising model for their site, it is more conducive to the site to go longer and farther. This article is written by (Www.0755-banjia.com) Shenzhen Moving Company, reproduced please indicate the source. Although to do the website need to have the income to be able to operate lastingly, but must know the long line can catch the big fish, the short-term large area launches the advertisement only then can let the website under, the final defeat. Therefore, in the choice of advertising, to be cautious, so that the site can be long-term operation in order to maintain a stable profit, the site bigger and stronger.

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