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We do the promotion has an important means, is soft wen, has always felt that the promotion of soft text is the best, and no matter what kind of promotional methods, need to promote material, and soft is one of the best materials.
Today, the micro-blog marketing, the main point is that your microblog sent to the content of many people to see, there are many people broadcast and attention. In addition to their own fans, we need to attract more people to broadcast. So, the content of micro-blogging has become the key, and you have to add ads in the content of micro-blog, but also let the content attract others to pay attention to and broadcast, so it seems, in fact, as we write soft wen, microblogging content is a 140-word soft text. How to write a good microblogging marketing copy, individual have a few simple experience, and share with you, before the "do a good job of micro Bo marketing activities in the early 8 preparatory work" also mentioned, welcome to discuss:
1, quotations, in the micro-borrie on the content of quotations is more popular, is also more than a broadcast, in a good quotation inserted in your ad, and do not affect the mood of the quotations and word order, that is very good implantable ads, in the webmaster line is a soft text.
2, personal experience of the sharing category, micro-blog sharing attributes determine this kind of content is very popular, for my attention to the people, he shared the good things I am happy to forward to my fans. The premise is "good things", for example, I am concerned about a friend, she bought a mask, feel very good use, and then on the micro-blog to share, but also with her to buy the mask Taobao address, although it seems suspicious of ad, but also can not say she is not in the fans to share good things.
3, the picture category, directly in the micro-blog content to add ads, may user experience is not good, 140 words, insert also more difficult, and in micro-blog, picture sharing is more to force, so the picture appears a little ad, the effect is good, like many friends make QQ expression, plus ad or Web site, Although not necessarily have direct flow, but as long as the content is good, still can attract a lot of people attention.
4, video category, do video marketing people more and more, and the effect is good, micro Bo can send video, through the micro Bo This channel, will make good video spread out, convenient and direct. Last time a friend sent a video, others by looking at the phone number appearing in the video call the past to consult the product, friends think Micro Bo is a good thing.
5, Creative class, this type of microblogging content can not be asked, fun, fun, creative content is very attractive, sometimes even if you insert ads, will not affect the micro-blog itself, others will not mind.
In fact, we should all understand that no one likes advertising, Micro Bo is a platform to share, but also a media platform, your every move, and even affect a lot of people, so the user experience is necessary to consider, transposition thinking, if you are concerned about people every day to send ads, and are some naked without sharing ads, Do you still keep an eye on him?
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