Not set keywords, Description ranking is very good reason

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We do SEO, in fact, there are a lot of details, such as meta keywords, description, but now most of the search engine on these two labels more and more attention, and increasingly dilute their role in the search rankings, because some people in these two tags appear keyword piling phenomenon , currently only accurate, unique keywords and description tags, search engines will have a choice as a reference. We 8630.html "> sometimes also found that some of the pages are very good rankings but there is no keywords and description tags, this is why?" Tell me what I think.

1, sometimes search engine crawl to the information than set fixed more advantages

Search engine crawl to the description of the Web page Most of the time dynamic, that is, not fixed, search engines will be based on the different keywords to show different Web page description information, which means that the same page, in search engine search results, the page summary information is different, It is dynamically matched according to the different search keywords. For example: Du Baohua SEO Blog In one of the articles: the appropriate export links are useful, although it is the same page, when we search for the appropriate export links in Baidu is useful, and searching for the appropriate export links is beneficial-Du Baohua SEO blog, obviously in the results page, The summary information for the Web page is very different.

As can be seen from the above figure, this is based on the search of the different keywords to display the summary information of the Web page, more accurate, more able to show the description of the content of the page, than we fixed set keywords and description more accurate.

2. Procedural issues

Most programs now claim to be SEO friendly, but there are still a number of programs that do not provide the keywords and description features that separate each page, which means that, although META tags are set, in the end, Each page of the keywords and description is the same, such a way, not only for the site does not help, but also may be the search engine to determine the keyword piling up, if so, used instead of bad, not as good as not.

3. The reason of heavy workload

Some sites have a lot of content, if we are individually on each page carefully set META tags keywords and description, then the workload will be very large, a bit unrealistic, and write meta and description to be analyzed, not just can write, The content of the overview page to be highly. Now the search engine technology has been very developed, most search engines have been able to accurately crawl the description of the page information, and may be more accurate. Why not give the job to the search engine?

4, can not accurately set keywords and description

In fact, we know that a lot of web pages, simply can not set the exact page of the keyword tag and description tag. For example, when we finish writing an article, and carefully set the keyword tags and description tags (keywords and description), then there are a lot of people replies, views of various, and even sometimes the theme of the main post is completely irrelevant, Is this the kind of situation in which we have just begun to carefully set the keyword and description tag to accurately reflect the content of the Web page? Similarly, if the blog has a comment function, the comment is very different, and will be very different from the topic of the article, so that the previous set of keywords and description of the label on the subsequent comments are accurate? The answer is obvious.

5. The theory of Simplicity

Simple theory of the view that: you can not simply do not, mainly in the content to win. Article Source: http://www.dubaohua.com reprint please indicate the source.